CTOs on the Move

Mercury Media

www.mercurymedia.com

 
Mercury Media is the largest privately owned, full service direct response media agency in the country with offices in Santa Monica, CA, Philadelphia, PA, New York, NY and Framingham, MA. Established in 1989, Mercury Media specializes in long form, short form, digital and Hispanic direct response advertising and is committed to providing its clients with best-in-class measured media solutions across multiple platforms to achieve their strategic objectives and maximize their return on investment. By leveraging its unparalleled experience in direct response media and cutting edge analytics, the agency develops and executes innovative media campaigns that deliver superior results.
  • Number of Employees: 100-250
  • Annual Revenue: $10-50 Million

Executives

Name Title Contact Details

Similar Companies

Bragman Nyman Cafarelli

Bragman Nyman Cafarelli is one of the leading companies in the Business Services sector.

R.R. Donnelley

RR Donnelley is an American Fortune 500 integrated communications company that provides marketing and business communications, commercial printing, and related services.

Collective Measures

Collective Measures is an employee-owned media agency specializing in full-funnel connections strategy and advanced analytics. With origins rooted in search and an expertise in understanding consumer intent, we are a collective of media strategists, brand engagement experts, and data scientists who value outcomes over acronyms and better over shiny. Our responsibility is to make the complexities of modern marketing simple and effective. With numerous accolades achieved for our client work across paid media, content marketing, search engine optimization, and marketing analytics, we are simply accountable to driving results.

AutoTraderGroup

AutoTrader Group is America’s largest digital marketplace providing marketing and software solutions to consumers and dealers throughout the U.S. Our mission is to dramatically improve the way people buy and sell new and used cars. Our Digital and Software Solutions businesses who have transformed the retail automotive industry, by reducing friction between dealers and consumers and providing them each with tools to transact with ease, confidence and efficiency.

The Mobile Majority

Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.