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Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
eCommera is a cloud delivered software company that combines big data analytics, commerce and order management platforms to reduce friction, create seamless customer experiences and allow the world's most innovative retailers to leap ahead of competition. With eCommera, retailers across the globe are able to sell across any channel, fulfill from any location and do so profitably. The company serves over 70 retailers and global brands across 32 countries. In 2013 eCommera added to its DynamicCommerce and DynamicAction product portfolio through the acquisition of OrderDynamics one of the leaders in Order Management software. Today eCommera has offices in Asia, Europe and North America.
Dirigo Collective is an independent media company that specializes in channel strategy and audience engagement on a mission to responsibly move audiences forward. They leverage business to improve the world and are B Corp certified media consulting.
Born as a full-service agency in 2013, ConsumerAcquistion launched AdRules, the social ad platform in 2016. While the company was founded in 2013, their journey began in 2006.
Connatix is a next-generation video platform for publishers. We believe in the power of the experience, and are on a mission to help publishers do more with their content by delivering quality videos at scale. With multiple ways to monetize and a focus on the experience, publishers can benefit from video advertising without compromise. To expand reach, Connatix has built an extensive independent syndication network for distribution. With highly immersive, first-to-market video formats, Connatix is creating a new generation of content experiences that are optimized for publisher success. Connatix works with over 3,000 publishers worldwide and in 2018, was ranked #2 in the comScore video matrix. Founded in 2014, the company is headquartered in New York City with offices in Tel Aviv, israel and Cluj-Napoca, Romania.