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Founding partner, Dave Wilson, owned and operated his first Ford Dealership in 1977. As a new Ford dealer his main focus to drive customers to his dealership in the small town of Preston, MD was to use effective marketing. With only traditional advertising and marketing tools at his disposal, he was able to quickly turn Preston Ford into a top competing Ford dealership in his region (notably breaking the Top 100 Ford Dealership in the Nation before the internet surge). Fast forward to 2009, Dave made a commitment to drive Internet business for his Automotive Group and become a real contender. He brought in other iFrog Digital Marketing Founder, Brent Durham, to head up his Internet initiative. Over the next couple of years they were able to break sales records, grow a strong Internet presence, and master the basics of Automotive Digital advertising and marketing. After working with several other Automotive Digital Advertising and Marketing Agencies, they decided to bring everything in house. Doing so allowed them the freedom to take their digital advertising and marketing to a whole new level and resulted in the best year over year sales increases in the history of Preston Automotive Group. This led to the creation of iFrog Digital Marketing in order to help automotive dealerships beat their competition and so that both Brent and Dave could pursue their passion of advertising and marketing.
NewCo produces city-specific festivals hosted throughout North America, Europe, and Latin America. At NewCo`s unique festivals, participants choose which organizations they want to explore and then gather inside the company`s home office, experiencing firsthand how these inspiring organizations drive purposeful transformation in their industries through authentic, experiential offerings led by founders and executive leadership.
Digitas Health is the Agency of Now: the first global connected-health agency, purpose built for marketing today. Digitas Health specializes in helping health brands navigate a complex and shifting media environment to create deeper, more relevant connections with their consumer and professional customers. With offices in Philadelphia, New York, San Francisco, and London, it is a member of the world’s largest healthcare communications network, Publicis Healthcare Communications Group.
Mercury Media is the largest privately owned, full service direct response media agency in the country with offices in Santa Monica, CA, Philadelphia, PA, New York, NY and Framingham, MA. Established in 1989, Mercury Media specializes in long form, short form, digital and Hispanic direct response advertising and is committed to providing its clients with best-in-class measured media solutions across multiple platforms to achieve their strategic objectives and maximize their return on investment. By leveraging its unparalleled experience in direct response media and cutting edge analytics, the agency develops and executes innovative media campaigns that deliver superior results.
Octagon is the world`s largest sponsorship consulting practice and a pioneer and leader in athlete and personality representation and management.