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AcuityAds Holdings is a technology company that has developed a programmatic marketing platform powered by proprietary machine learning technology that allows advertisers to target and connect intelligently with their audiences across online display, video, social and mobile campaigns. With operations in New York, Toronto, Los Angeles, Montreal, Chicago, Boston and Dallas, AcuityAds Holdings' customers include both large Fortune 500 enterprises and small to mid-sized businesses.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
UPshow is a consumer engagement platform built to drive the outcomes that matter most to your business. One small plug and play device transforms the TVs within your business into powerful marketing and entertainment assets. Visit upshow.tv to explore the possibilities.
Intrinsic Digital partners with marketers in key industries such as multifamily, hotels, and food and beverage through our flagship brands ApartmentGeofencing.com, RestaurantGeofencing.com and HotelGeofencing.com. We design and deploy brand-approved, hyper-local campaigns that help our clients reach the right customers and guests with pin-point precision. We employ a three-prong approach of market research, advanced targeting and ad delivery (across display, video, OTT/CTV, and social) and actionable reporting based on what really works to drive foot traffic and sales.