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Founded in 2019 by Nils Lind, Assertive Yield is a publisher-side revenue intelligence solution purpose-built for yield management, optimization, and traffic shaping. Assertive Yield helps digital publishers and ad networks like Perion, Enthusiast Gaming, and LADBible to understand and optimize advertising revenue by giving them the tools to understand the value of every visit, article, acquisition channel and advertising campaign in real-time.
rVue Holdings, Inc., through its wholly-owned subsidiary rVueTM, Inc., is an advertising technology company which includes the only demand-side platform for planning, buying and managing Digital Out-of-Home and Place-Based Media in its suite of technology. The Company’s vision and expertise in building rVue provides unrivalled capability for delivering the right advertising message to the right audience with pinpoint accuracy and creates substantial opportunities for the Digital Out-of-Home and advertising industries. rVue’s Demand-Side Platform takes a unique approach to addressable advertising delivery and measurement and its extensive portfolio of intellectual property supports reporting and analytics. The Company’s innovations in content delivery solutions and intellectual property development in targeted demographic media is the foundation for a wide array of advanced advertising capabilities. Digital technology has revolutionized media and rVue is making targeted addressable advertising more efficient, more effective and more available.
Medicx Health provides commercialization of data and analytics software and services that enable pharmaceutical and healthcare brands to better profile, reach and engage with target audiences and maximize the value of marketing investments.
January Digital is the digital leadership company™. We solve business challenges through media, analytics and strategic vision. We work with leading global brands such as The Honest Company, TUMI, Dry Bar, David`s Bridal, and Peapod grocery delivery. Recognized as best in class more than 20 times in 2019 alone, our work has been celebrated by Digiday, Drum, Glossy, and MediaPost, among others. JD is also proud to be named a Best Workplace by Inc. and Fortune and a 2019 Ad Age Best Place to Work for our focus on building great people and culture. JD`s rapid growth has been acknowledged by Inc., which named us a fastest-growing company for three years straight.
McCann Worldgroup, part of the Interpublic Group (NYSE: IPG), is one of the world`s largest marketing communications networks. McCann Worldgroup`s operations are united across 120 countries by a single mission: to help brands play a meaningful role in people`s lives. This commitment focuses on creating work that earns a role in people`s lives by being interesting, evocative and useful. It`s powerful and effective creativity that helps clients grow their brands and businesses. To achieve this, Worldgroup today spans— and integrates— a broad range of global practices, including McCann Erickson (advertising), MRM//McCann (digital marketing/relationship management), Momentum Worldwide (total brand experience), McCann Health (professional/dtc communications), CRAFT (global adaptation and production), UM (media management), Weber Shandwick (public relations), FutureBrand (consulting/design), ChaseDesign (shopper marketing) and PMK-BNC (entertainment/brand/popular culture).