| Name | Title | Contact Details |
|---|---|---|
Ravi Iyengar |
Senior Director of Technology | Profile |
TeleNet Marketing Solutions is one of the leading companies in the Business Services sector.
Pinnacle Advertising is a full-service strategic, future-forward, creative marketing agency. We drive retail traffic, build brands, craft strategy and persuade consumers to buy. We house a state-of-the-art production studio, Infitium. Infitium is a fully staffed studio with the very best editors, producers, photographers, and videographers – delivering, up to the moment multi-channel content for our ambitious, fast-paced client teams. Our Clients Include: Honda WeatherTech MetroVac Gander Mountain Camping World AES Four Seasons Heating & Cooling
Magnetic Experience Producers
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Launched in February 2015, Radish is Netflix for serials where readers can enjoy premium serialiased stories based on bite-sized episodes suitable for 10 minutes on a smartphone. It is a digital update of the Victorian idea of the serialised novel.