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Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
For more than 20 years, Augustine has been the “make it happen” agency—an energetic mix of strategists, social media visionaries, event planners, award-winning creatives, digital brainiacs and over-achieving account service workhorses—all driven by a shared passion to truly make a difference.
MEET YOUR NEXT CUSTOMER MEET YOUR NEXT CUSTOMER We help companies target and engage millions of B2B professionals our Services Contact us It starts with expert strategic business planning and implementation Introducing Energize Content Solutions Introd...
In 2010 we set out to change the eCommerce marketing space because we saw the obvious flaws in online advertising: Channel confusion, a reactionary system to consumer trends, blind trust in black box algorithms, over-spending, waiting forever on creative and even longer to go live. And, of course, deciphering attribution for performance. Comprised of veteran direct marketers and engineers from eHarmony, E*TRADE, Oracle and the Rubicon Project, we focus intensely on one simple objective: To create a performance marketing that actually performs. As a result, we pioneered a cloud-based marketing platform that gives our customers complete control, access to marketing channels, and delivers audience, creative, and performance – all from one beautiful user interface. We call it CANVAS.
Elias/Savion Advertising, Public Relations and Interactive is a full-service, fully integrated marketing and public relations agency located in Pittsburgh, Pa. Driven by an intense passion for precise marketing solutions that resonate in today’s competitive marketplace, Elias/Savion’s award-winning strategies and creative campaigns are always focused on one overriding objective: Results. The agency’s experience and expertise extend to a broad array of professions and industries – from manufacturing, technology, health care and finance to nonprofit, telecommunications, hospitality, energy, retail, professional services and more. Founded in 1976, Elias/Savion is headquartered in Pittsburgh’s Cultural District.