| Name | Title | Contact Details |
|---|---|---|
Eric Lubow |
Chief Product and Technology Officer | Profile |
ZenithOptimedia is a leading global media services network with 250 offices in 74 countries. As the first agency to apply a rigorous and objective approach to improving the effectiveness of marketing spend, ZenithOptimedia delivers to clients the best possible return on their communications investment. This philosophy is supported by a unique approach to strategy development and implementation across the full spectrum of paid, owned and earned contact points – the Live ROI planning process. The ZenithOptimedia Group of companies equips our clients with a full range of integrated skills across communications planning, value optimisation, performance media and content creation. Our key clients include Armani Group, ASUS, Aviva, BBC Worldwide, British Airways, Electrolux, General Mills, Lactalis, LVMH, News Corporation, L’Oréal, Oracle, Puma, Qantas, Reckitt Benckiser, Richemont Group, Royal Bank of Scotland, Sanofi, Telefónica O2, Toyota/Lexus, Verizon and Whirlpool. We are part of Publicis Groupe, the third largest communications group in the world.
TruSignal`s unique solutions enable you to more accurately and efficiently digitally reach your best consumers at scale and many that you are not reaching today. We leverage all the best practices of direct marketing – data, predictive analytics, testing, optimization and performance measurement – and adapt them for digital. Our integrated platform combines our offline big data, unique predictive engine, people-based scoring and cross-channel onboarding that can anonymously message your customers across multiple channels.
Fellow MDC Partners network firms Crispin Porter + Bogusky and Zig have joined forces creating CP+B Canada. The new firm will operate solely as a CP+B office.
Pierce Promotions and Event Management is one of the leading companies in the Business Services sector.
All-Inclusive Collection acts as the sales and marketing arm of the world`s first-ever all-inclusive Hard Rock Hotels. Properties include Hard Rock Hotel & Casino Punta Cana in the Dominican Republic and three Mexico properties set to launch in 2012 and 2013 -- Hard Rock Hotel Cancun, Hard Rock Hotel Vallarta and Hard Rock Hotel Riviera Maya.