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VivaKi was established in 2008 to accelerate the digital transformation and expertise of Publicis Groupe and its agencies. Today, we scale paid media, ad tech and data power to accelerate Publicis Groupe client growth. We provide Publicis Groupe with a competitive edge by empowering agencies through the offerings of our two divisions -- VivaKi Operating System (VOS) and VivaKi Exchange (VX).
Founded in 2015 but years in the making, VSBLTY is a ground breaking retail and security software technology company with a variety of applications to drive brand engagement, insights and sales. VisionCaptor™ marries brilliant animated / interactive brand messaging on refrigeration glass panel doors at point of sale in retail environments such as supermarkets and C-Stores, with “first of its kind” facial recognition and data capture technology that delivers real time behavioral analytics and sales metrics. DataCaptor™ is a stealthier end cap application that tracks consumers every move at POS. VSBLTY is "Insights in Motion" and the future of retail analytics.
Publicis Media is one of the four solutions hubs of Publicis Groupe alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King, CEO, Publicis Media is comprised of Starcom, Zenith, Digitas, Spark Foundry, Blue 449 and Performics, powered by digital-first, data-driven global practices that together deliver client value and business transformation. Publicis Media is committed to helping its clients navigate the modern media landscape and is present in more than 100 countries with over 23,500 employees worldwide.