| Name | Title | Contact Details |
|---|---|---|
Angelique Kegelaar |
Director of Technology Services and Platforms | Profile |
TBWA creates and manages brand behavior in the modern world through Disruptive Ideas brought to life across the Media Arts landscape. Our focus is not only to be the best advertising agency network but to be one of the most creative companies in the world. This 21st century goal is ambitious and it has proven to be a catalyst in uniting over 12,000 people, operating in 267 agencies, in 77 different countries and across 22 specialty disciplines including Design, Digital, Retail Activation and Theatre, Sports Sponsorship, CRM, CSR and Cause Related Marketing, Custom Publishing, Mobile Utility, Event Marketing and Brand Amplification to name just a few. TBWA is part of Omnicom Group, a leading global marketing and corporate communications company. Omnicom`s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
NYIAX creates solutions to clear the barriers between media buyers and sellers, enabling strong, safe, and seriously impactful partnerships. Built on the Nasdaq financial framework, the NYIAX platform brings the certainty of the financial space to the ad marketplace; allowing for unmatched security, transparency, and efficiency across all transactions, regardless of the complexity or scale. Every aspect of the NYIAX platform, from our vast discovery network to our automated compliance assurance, has been developed with transparency in mind. It all comes together as a powerfully safe environment for brands, agencies, and publishers to create more profitable partnerships in less time than ever.
Attentive® is the most comprehensive text message marketing solution, driving 18.5% of total online revenue for businesses by creating thoughtful SMS experiences. Using real-time behavioral data, Attentive automatically sends engaging text messages to each subscriber at every step of the customer lifecycle. Over 3,000 leading businesses like CB2, Pura Vida, Urban Outfitters, Rebecca Minkoff, Steve Madden, and more rely on Attentive and see strong performance, like 30%+ click-through rates and 25x+ ROI. In March 2021, Attentive announced a Series E investment and is backed by Coatue, Bain Capital Ventures, Sequoia, IVP, and other leading venture firms.
We build the tools that automate the digital advertising market. From traditional banner advertising to mobile, video and social, we have the solutions to help brands and publishers maximize return on their digital assets. Our SRAX ad exchange enables publishers to optimize their ad revenue and fill up to 99% of their inventory. With a superior yield management system, we deliver the best paying ad from thousands of brands and buyers. Our consulting arm brings inspiring social movements to life through content creation and distribution, development, social strategy and cause marketing engagement.