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Eyeota is an audience technology platform that enables the intelligent use of data. We work with marketers, data owners and research companies to provide distinct, comprehensive and qualified audience data. Our technology platform transforms audience data so that organizations can make smarter business decisions, understand customers and enrich marketing strategies.
The RhythmOne story begins with a need. A need for one proposition, under one umbrella, to deliver a suite of integrated, cutting-edge digital media solutions and services that work flawlessly across connected devices. RhythmOne recognizes advertising and marketing strategies are evolving rapidly, as it becomes more of a challenge to engage and influence consumers across the multiple connected devices they use each day. We see this new environment as an opportunity for brands to break down advertising silos and to build programs that work across connected platforms – that work in rhythm. Whether you`re an advertiser, publisher or content partner, RhythmOne delivers integrated products and technology solutions that simplify your marketing efforts, broaden your reach, and increase your monetization or ROI.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Companies spend $385B annually trying to gather and capitalize on their organizational intelligence (human insights). However, today`s approaches of gathering these insights are inefficient, disconnected, and slow to deliver value. 9Lenses is the first enterprise SaaS platform that has productized this process, accelerating and automating how companies move from human insights to value-creating actions. 9Lenses customers include leading G1000 corporations, and is led by an executive team with a track record of building disruptive technology companies.
Welcome to LC. We`re among the top 25 independent agencies in the U.S. Founded in 1976, we have some classic brand invigorations to our credit: Sargento Cheese, Oshkosh B`Gosh, Leinenkugel`s and Sharp`s Beer among dozens of others. The day after the "information superhighway" was introduced, we hired our first developer. Now, as an agency tooled for the digital age, nearly a half of our staff in some way helps code the ideas we create.