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Every day, hundreds of customers around the world rely on Ooyala to maximize the revenue potential of every digital video asset on every possible device. Ooyala provides everything our customers need to connect with viewers on all screens: to package, manage, publish, syndicate, measure, personalize and monetize video. We offer the industry’s most comprehensive video solution, built for modularity to enable swift integration of best-of-breed components from the video ecosystem. Our open platform integrates smoothly with existing systems and allows partners to add components easily, enabling rapid development and deployment of sophisticated media workflows. In particular, our media logistics platform helps content holders to package and prepare all content - from video to advertising - for both on-air and online delivery. Our video platform helps clients build the largest possible audience online, while our ad serving and programmatic trading tools help them extract more value from that audience. That means more views, more efficient and effective programming, and more revenue through increased CPMs across all channels. Our video player automates and integrates viewer engagement data to customize the content, layout and advertising presented to each viewer, thus delivering a truly personalized and optimally monetized video experience. Ooyala’s personalization techniques are proven in the market to drive increased user engagement and revenue. Our award-winning analytics product, Ooyala IQ, provides multi-dimensional analysis of video consumption metrics in a sleek, easy-to-use interface that works seamlessly across desktops and mobile devices. Our clients get always-on access to the data that matters most to their business. Ooyala is a subsidiary of Telstra, the largest telecommunications company in Australia.
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Sociomantic is about smarter, easier, more effective display advertising. We help the world’s largest online marketers drive incremental sales at scale, delivering real-time results with full transparency. We are driven by a constant curiosity about new technologies, our commitment to research and innovation, and our dedication to customer success. We thrive on outperforming expectations, and we are working hard to pioneer the industry’s most advanced digital marketing solutions. We want to turn the existing market upside down with innovative technologies and out-of-this world service. And we want to have fun doing it. Founded in Berlin in 2009, the company was born out of the combined expertise of our founding members in the areas of online marketing, scalable computing, and network analysis. Though our roots are in the German capital, we are proud to have had a truly global mindset at the core of our business since day one. The international experience of our team ties us to many parts of the world, from Australia to Texas, from Estonia to Argentina, from India to Egypt – and many places in between.
We innovate at the intersection of programmatic technologies and vertical search media, bringing unparalleled transparency and efficiency to both buyers and sellers. Our demand side platform empowers advertisers to engage high-intent consumers programmatically to increase campaign ROI. Through our supply side platform, publishers gain complete control over how they manage their inventory and demand sources to maximize overall yield. Our marketing technology platforms power over 25 million high-value transactions annually, representing more than $200 million in media spend across insurance, travel, personal finance, education, and home services verticals.