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Marquee Brands owns and manages a portfolio of established global brands across consumer products and channels from luxury goods to sports and active apparel.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
J Schmid is one of the leading companies in the Business Services sector.
We deliver for small businesses with powerful tools to simplify and amplify digital marketing. Whether it`s driving sales, growing a customer base or engaging an audience, we help you build strong connections and generate powerful results.
William Thomas Digital is one of North America`s leading Digital Messaging, CRM and personalized experiences agencies. We help organizations of all sizes develop powerful customer relationships, by delivering increasingly individualized messages across Email, Mobile Push, SMS, Social, Web, Marketing Automation and Chat. Some of North America`s most successful brands in the Loyalty, Retail, CPG, B2B, and financial services sectors work with William Thomas Digital`s CRM subject matter experts to create lasting relationships, increase lifetime value, capture wallet share, build loyalty and elevate their brand above competitors. Some of those brands include: Scene+, Loblaw, Scotiabank, Rogers, Shopify and more.