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At Questex, we are passionate about driving business outcomes. We connect buyers and sellers and help both achieve their goals. We are online, on devices and live with experiential engagements. We understand the buyer`s behavior and evolving needs and connect them with the seller through continual touchpoints. From discovery through purchase and purchase through advocacy, we supply unmatched access, insight, engagement and turnkey solutions all in one place.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Vizion Interactive is a Dallas-based search engine optimization, search engine marketing, website design, Interactive marketing, web development, and social media marketing agency dedicated to empowering clients to make informed decisions that deliver measurable results.
A digital marketing leader since 1996, Didit provides full-service online advertising and marketing services with award-winning expertise and innovation. Recognized as a 2007 Inc. 500, Deloitte Fast 50 and Fast 500 company, Didit continues to lead the evolution of auctioned media management and online marketing with keen insight, technological know-how and a passion for advancing search and online media. Didit’s aptitude for strategic planning, incorporating best-of-breed technology and advanced analytics, delivers unmatched results for more than 100 clients across all major verticals. Our full-service approach applies multi-faceted skill sets, combining top-tier SEM and SEO management, implementing Google PLAs and Comparison Shopping Engine feeds, and devising important Social Media strategies that create a holistic synergy of online marketing tools.