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The Interactive Advertising Bureau (IAB) is comprised of more than 600 leading media and technology companies that are responsible for selling 86 percent of online advertising in the United States. The IAB empowers the media and marketing industries to thrive in the digital economy. The organization educates marketers, agencies, media companies and the wider business community about the value of interactive advertising. Working with its member companies, the IAB evaluates and recommends standards and practices and fields critical research on interactive advertising. Founded in 1996, the IAB is headquartered in New York City with a Public Policy office in Washington, D.C.
BDA is the nation`s premier promotional Merchandise Agency™. We help our clients meet their business needs through the power of branded merchandise. Our clients consist of Fortune 1000 companies worldwide and every major U.S. sports league and team. Customers come to us to extend their brand reach through strategic initiatives, custom campaigns, integrated eCommerce programs and sports sponsorship activations. And associates come to us for our high energy and high expectations. We are 600+ associates strong, operating in offices around the globe, including our newest office in Manila.
Kantar Millward Brown is a leading global research agency specializing in advertising effectiveness, strategic communication, media and brand equity research. Kantar Millward Brown helps clients grow great brands through comprehensive research-based qualitative and quantitative solutions. Kantar Millward Brown operates in more than 55 countries and is part of Kantar, WPP`s data investment management division.
CG Life is an integrated marketing communications agency focused on life science and healthcare. We work with biotech, research tools/instrumentation, medical device, diagnostics, pharmaceutical, and chemical companies of all sizes around the globe. We develop winning strategies and campaigns that build brands and generate growth. We love science. We understand science. And, we know how to effectively reach the scientific, clinical, medical, and business communities that matter.
Franklin Networks, based in Franklin, TN, creates quality content that builds brands to meet the interests of key target markets. We provide consistent content and an engaging experience allowing us to partner with top-notch advertising agencies and develop brand loyalty.