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We are a global creative studio.
CloudTags creates omnichannel customers. We engage shoppers digitally in-store to increase identification prior to checkout. Showing the right content in the right context in the store, our experiences allow shoppers to build digital collections of products they’re considering. In doing this, they create rich intent data. After leaving the store, our advanced predictive models use this data to increase customer engagement and sales. Based on our clients’ objectives, we can drive purchases online or drive customers back to the store.
My Code is a digital media company that enables brands, agencies, publishers, and storytellers to decode and connect with multifaceted and diverse audiences. My Code was formed following the expansion of H Code, a 2x Inc. 5000-ranked company founded in 2015, into additional demographics beyond Hispanic consumers. With a diverse team of marketers, sellers, researchers, and storytellers specializing in an ever-growing selection of Cultural and Affinity Codes, My Code helps companies of all sizes reach millions of Hispanic, Black, AAPI, multicultural female and LGBTQ+ consumers with unmatched authenticity. My Code combines proprietary insights from its Intelligence Center, first-party targetable datasets, and custom creative to deliver unparalleled multimedia content that effectively reaches diverse audiences across the digital landscape. Having evolved from its Hispanic-centric origins, My Code is now a robust, minority-dominant organization dedicated to the economic empowerment of the diverse communities and audiences it represents. Its purpose-driven media marketplace allows advertisers to easily invest in minority-owned and led publishers, creators, and producers. My Code recently acquired the leading Hispanic news company Impremedia, making it the owner of the most widely read and respected Spanish-language daily newspapers and digital media outlets in the U.S. Today, My Code`s employee base is 85% multicultural, 70% Hispanic/Latinx, and 50% female across its offices in the U.S. and Latin America.
Intelligence within marketing sits inside siloed systems and platforms. Our vision is to reimagine the value of marketing, by connecting data to discover insights that drive business outcomes. We deliver brand growth and ROI through award-winning programmatic ad campaigns with performance, service and insights at their core. We drive successful business outcomes through custom analytical solutions. We unlock the value of data through best-in-class AI technology with limitless scalability.
Affinity Solutions is the first data-led intelligence platform that uses purchase signals as the authoritative source of truth in helping marketers, agencies and media organizations deliver emotionally resonant experiences that enrich people`s lives. Building on our foundation of innovative solutions for Financial Institutions and Retailers that drive acquisition, share of wallet and loyalty, we`re redefining data driven marketing to make it highly personalized. Our unique approach turns consumer data intelligence into actions, and encourages consumers to opt-in. Our solutions are proven to drive shopping behavior and engagement that unlock brand and market share growth for our clients.