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Every company has at least one great story to tell: its own. At WordWrite, we believe authentic stories move hearts and minds and inspire action. That`s why we uncover, develop and share your company`s capital “S” story to reveal why someone would want to partner with you, work for you and do business with you.
Named one of Forbes` 100 Most Promising Companies in America, PaperG was founded to help the "paper generation" move print advertising online. Now years later, we`re helping agencies and brands take another step forward by eliminating the high costs and lengthy turnaround time associated with display ad creative. The PaperG creative management platform is built by leading technologists, including engineers from Microsoft and Amazon, who are dedicated to improving the digital advertising experience for all.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Cadent powers the evolution of TV brand advertising. We provide marketers, agencies, operators, and media owners with data-driven solutions for buying and selling TV advertising. By connecting brands with opportunities across national inventory sources—cable, broadcast, and digital media—our technology improves efficiencies and boosts the results of linear, addressable, and cross-screen campaigns.
Bidalgo is the leading provider of Artificial Intelligence solutions to help app marketers scale their growth. The company`s SaaS-based platform offers the mobile industry`s only end-to-end suite of automated media buying services, from uploading ads and optimizing their performance to real-time bid management, budget allocation and more. As an official marketing partner of Facebook, Instagram, Pinterest and other platforms, Bidalgo manages hundreds of millions in ad spend for clients in gaming, consumer, fin-tech and other verticals.