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Founded in 1979, Makovsky is one of the nation`s largest independent integrated communications firms. The firm attributes its success to its original vision: that the Power of Specialized Thinking is the best way to build reputation, sales and fair valuation for a client. Based in New York City and Washington, D.C., Makovsky is a founding member of IPREX.
Liberty Interactive Corporation owns interests in subsidiaries and other companies that are primarily engaged in the video and digital commerce industries. Those interests are attributed to two tracking stock groups: the QVC Group and the Liberty Ventures Group.
SuperMedia LLC (formerly Idearc Media, pronounced EYE-dee-arc) is a marketing company based in Dallas, Texas. It provides print, mobile, and internet advertising to small- and medium-sized businesses. The company emerged from the bankruptcy of Idearc Media in January 2010. Since its merger with Dex One Corporation in April 2013, SuperMedia has operated as a subsidiary of Dex Media, Inc.
Moat is a SaaS analytics company focused on transforming brand advertising online. Moat`s products include Moat Ad Search, Moat Pro and Moat Analytics. Moat Ad Search is a free display ad search engine. Moat Pro is an industry wide real-time search solution providing insights across brands, publishers, and ad tech. Moat Analytics is a proprietary solution for advertisers and publishers to measure ad effectiveness and content engagement, exposing a new lens of attention measurement that moves beyond traditional digital metrics.
We were founded on the belief that the communications industry has changed, and that change is just the beginning of a fundamental shift in the way consumers will ultimately engage with brands. In 2007, we coined the phrase, “The Consumer is the Medium,” a philosophy which has guided our approach to the biggest challenges facing some of the world`s most influential brands including adidas Originals, Chanel, Coca-Cola, Google and TripAdvisor. Our unique thought leadership model involves identifying the core of a brand`s communication problem and deploying a creative solution in the most effective medium possible, turning creative ideas into powerful business tools. The result is a body of work which spans every medium, from traditional communications to retail environments to digital platforms and social activations, all aimed at empowering the most important medium, the audience. We have been recognized for our breakthrough communication solutions throughout the industry and been featured as the “Agency to Watch” in both AdAge`s and Creativity`s Agency A-Lists. Our work has twice won the Crème De La Crème award for the best work across the entire WPP network and most recently garnered 8 Cannes Lions in 2012, including the inaugural Grand Prix for mobile marketing.