| Name | Title | Contact Details |
|---|---|---|
Nicolas Colbert |
Chief Technology Officer | Profile |
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Intrinsic Digital partners with marketers in key industries such as multifamily, hotels, and food and beverage through our flagship brands ApartmentGeofencing.com, RestaurantGeofencing.com and HotelGeofencing.com. We design and deploy brand-approved, hyper-local campaigns that help our clients reach the right customers and guests with pin-point precision. We employ a three-prong approach of market research, advanced targeting and ad delivery (across display, video, OTT/CTV, and social) and actionable reporting based on what really works to drive foot traffic and sales.
Your customers sell better than you do. Stamped empowers over 75,000 brands to drive faster, more efficient growth with their customers with Reviews and Loyalty. We help brands increase user engagement, boost revenue, and drive customer retention with product reviews, loyalty programs, visual marketing, and actionable insights. Our constant focus on helping brands target pain points, analyze program performance, and maximize customer value makes us one of the fastest-growing companies in the industry. We enable brands like Purple, Kitsch, and Lilac St. through our platform, our integrations, and our agency partners, helping them every step of the way.
Opus Agency is a brand events and marketing agency. We create and manage hundreds of events and campaigns every year, all over the world, including strategic executive-level summits, immersive brand experiences, and conferences with 30,000 attendees.
Throughout our rich history, we`ve taken pride in our ongoing legacy of and commitment to constant evolution. It`s in our DNA to evolve. By melding the spirit of a startup and the soul of a powerhouse across our business, we aim to bring modern heat to brands – the kind of heat that arises at the intersection of startup and powerhouse; of data and content; of art and science; of old and new. Energy and innovation fuels our startup spirit, while the unrivaled marketplace clout, exclusive partnerships, and global practice capabilities we have at our disposal as a full-service Publicis Media agency deliver our powerhouse soul for our clients.