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Ballantine Communications Inc. is a privately held, U. S. based company with over 60 years of experience in the news and entertainment media products and services industry. The organization operates across print, video, and digital platforms and employs approximately 200 employees that work at The Durango Herald, Directory Plus, BCI Media Services, 4 Corners TV, Cortez Journal, Mancos Times, Pine River Times, 4 Corners Expos, Adsperity, and other businesses within the organization. As an organization with a long legacy and a highly sophisticated model, Ballantine Communications imparts innovation into every area of the organization, develops a diversified product that meets a wide demographic and advertising base, and continues to be a forerunner in digital media advancement.
Katz & Associates is a public affairs consulting firm that specializes in communication programs for public and private sector clients. They offer a diverse team of communication professionals with expertise in community outreach, public involvement an...
Sabio Holdings Inc. is a holding company in the high-growth AVOD and streaming space. Our portfolio is comprised of Sabio, App Science, and Vidillion.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
We are an independent, united marketing agency. Brand, Digital, Shopper/Retail, Creative, PR, Strategy, Media Services, Healthcare. Clients: P&G, Blue Bunny, McCormick & Co., HARIBO, On-Cor, Ricola, Fisher Nuts and more.