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As performance marketers immersed in the thick of customer acquisition in the early days of Zulily, we were knee deep in the gritty, manual labor required to hit our growth goals – on a daily basis. We knew we could achieve greater successes if we could scale our efforts – work 24/7, continuously optimize and manage an infinite number of variables. But among the myriad CRM and marketing SaaS products on the market, there was no single solution that could truly scale performance. So we built one. New Engen has grown into a full service AI-driven marketing company driving performance and new customer acquisition. But we know there’s still work to be done because as marketing evolves with technology we continue to uncover new digital marketing opportunities and platforms for our clients to scale and grow.
GumGum is a scalable media platform, built on the belief that for ads to achieve maximum impact they should appear seamlessly within content where user attention is actively engaged. With access to billions of images across thousands of quality sites, GumGum is the largest in-image advertising provider for publishers and brands. Known for inventing the in-image category, GumGum`s patented technology overlays contextually relevant display ads across the lower portion of relevant photos. The result is higher viewability, engagement and lift in brand metrics than any other display advertising option available today. The company is headquartered in Santa Monica, California, with five additional offices around the US. Its investors include NEA, Upfront Ventures, First Round Capital and Crosscut Ventures.
Wunderkind is the one-to-one performance marketing engine that delivers tailored experiences to individuals at scale.
Havas is the 5th largest global advertising, digital and communications services groups, present in more than 100 countries. Headquartered in Paris, Havas operates through its two business units, Havas Creative Group which incorporates theHavas Worldwide network(formerly Euro RSCG Worldwide) together with the Arnold Micronetwork, and the Havas Media Group which gathers the media talent within Havas: Havas Media and Arena who work alongside Havas Sports & Entertainment.
Rhythm NewMedia, Inc. is one of the leading companies in the Business Services sector.