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TruSignal`s unique solutions enable you to more accurately and efficiently digitally reach your best consumers at scale and many that you are not reaching today. We leverage all the best practices of direct marketing – data, predictive analytics, testing, optimization and performance measurement – and adapt them for digital. Our integrated platform combines our offline big data, unique predictive engine, people-based scoring and cross-channel onboarding that can anonymously message your customers across multiple channels.
Geometry Global, the world’s largest and most international brand activation agency, drives conversion, action and purchase through award-winning programs that change behavior and inspire people to buy well. With teams in 56 markets, Geometry Global has expertise in shopper, digital, experiential, relationship, promotional and trade marketing. Geometry Global is a WPP company.
Sykes Enterprises, Incorporated (SYKES) is a provider of outsourced customer contact management solutions and services in the business process outsourcing (BPO) arena.
Kargo provides brands, agencies and advertisers with a transparent, brand-safe mobile environment that eclipses the scale of Facebook and Google. This unique ecosystem is a hand-picked editorial alliance of the 70 of the most highly-respected publishers in the industry, reaching 100% of US smartphone users with captivating advertising that`s proven to work. Kargo employs 250 people in New York, Chicago, Dallas, Los Angeles, San Francisco, London Sydney and Auckland.
GroupM is the leading global media investment management operation. It serves as the parent company to WPP`s media agencies – Maxus, MEC, MediaCom, Mindshare and Xaxis who are all global operations in their own right with leading market positions. Our primary purpose is to maximize the performance of WPP`s media communications agencies on behalf of our clients, our shareholders and our people by operating as a parent and collaborator in performance-enhancing activities such as trading, content creation, sports, digital, finance, proprietary tool development and other business-critical capabilities.