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Digitas Health is the Agency of Now: the first global connected-health agency, purpose built for marketing today. Digitas Health specializes in helping health brands navigate a complex and shifting media environment to create deeper, more relevant connections with their consumer and professional customers. With offices in Philadelphia, New York, San Francisco, and London, it is a member of the world’s largest healthcare communications network, Publicis Healthcare Communications Group.
Tnooz is a global provider of news, analysis, commentary, education, data and business services to the travel, tourism and hospitality industry. It is the leading voice to the industry for all areas related to travel technology. Launched in September 2009, Tnooz focuses on distribution, marketing, systems, devices, startups, social media and commerce in the travel sector.
VCCP is an international integrated communications agency, founded in 2002 on the principles of simplicity, collaboration, un-preciousness and integration around ideas rather than channels. We are the challenger agency for challenger brands and transform the fortunes of our clients by challenging and disrupting the categories they operate in. With offices in Berlin, London, Madrid, New York, Prague, San Francisco, Seattle, Singapore and Sydney, VCCP produces award-winning work for clients including O2, comparethemarket.com, easyJet, Canon, Domino`s and Cadbury.
VesselVanguard was conceived and created by Don Hyde, an experienced sailor and technology entrepreneur. As the owner of an Island Packet 485, Don experienced the frustrations of assimilating the full range of details found in 35 pounds of manuals in order to maintain his boat at the peak of performance and functionality. The design for this simple yet innovative service results from exhaustive interviews with owners, manufacturers, dealers, brokers and service personnel. The increasing complexity and sophistication of today's boats requires greater adherence to the manufacturer's suggested maintenance schedules. VesselVanguard makes this entire process simple and assures optimum performance both on the water and at the dock. Our mission is to fill in the knowledge gap so that boaters approach each on-water experience with confidence and control. VesselVanguard enables the boat-owner to enhance their stewardship of the boat while also preserving its value. The systems designed into a boat by an imaginative boat maker, and choices later made by an owner, are intended to function together to create a safe and comfortable on-board environment. VesselVanguard understands this and its purpose is to decrease the complexity of understanding and maintaining all these systems. This level of acute care delivers the most important and indefinable reality to the boat-owner: Peace of Mind and More Time on the Water.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.