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Founded in 1917, the American Association of Advertising Agencies (4A`s) is the national trade association representing the advertising agency business in the United States. Its membership produces approximately 80 percent of the total advertising volume placed by agencies nationwide. Although virtually all of the large, multinational agencies are members of the 4A`s, more than 60 percent of our membership bills less than $10 million per year.
We have a simple belief — Unexpected Works. It means that the best idea is the one you never saw coming. The thing that catches you so off guard that you can`t look away. And the only path to genuinely unexpected works is through creativity. Not just what passes for creativity because it answers a brief, looks the part and helps everyone sleep at night. But creativity that is foreign, surprising and interesting enough to cause jaws to drop and sales to soar. It`s having the fresh perspective and raw energy to bring something into the world that no one`s ever seen before. We`re talking about the courage to shake things up and maybe even tear a few things down. And knowing that what most would call the finish line is where the real work starts. We believe in people, product, and profit, in that order. For us, people always come first. They`re the soul of our agency. It takes awesome folks to make awesome work. That`s why we make sure everyone who comes through the door is as great as the people who are already here. It`s also why we constantly strive to build diverse teams where everyone brings something unique to the table. Because you can`t make the unexpected if you only work with the usual suspects. By bringing together diverse thinkers with different backgrounds and perspectives, we validate Bill Bernbach`s notion that an idea can turn to dust or magic, depending on the talent that rubs against it. So, come be part of the magic.
MEC is the first global communications planning and implementation agency. We get consumers actively engaged with our clients` brands, leading to positive awareness, deeper relationships and stronger sales. Our services include brand and consumer insight and ROI, communications planning, media planning and buying, interaction (digital, direct, search), sport, entertainment and cause partnerships.
The RhythmOne story begins with a need. A need for one proposition, under one umbrella, to deliver a suite of integrated, cutting-edge digital media solutions and services that work flawlessly across connected devices. RhythmOne recognizes advertising and marketing strategies are evolving rapidly, as it becomes more of a challenge to engage and influence consumers across the multiple connected devices they use each day. We see this new environment as an opportunity for brands to break down advertising silos and to build programs that work across connected platforms – that work in rhythm. Whether you`re an advertiser, publisher or content partner, RhythmOne delivers integrated products and technology solutions that simplify your marketing efforts, broaden your reach, and increase your monetization or ROI.
Acsys is a privately-held company that focuses exclusively on helping clients leverage the Web to achieve their business goals.