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The ZenIQ platform simplifies the ability of B2B marketers to activate advanced data capabilities, without the need for advanced data skills, IT department integration or magic wands. Today, our clients are able to connect account-centric marketing activities and response from across the enterprise. This accurate picture enables a complete view into target account contact coverage, reach and engagement, and the ability to host and manage a system of record for target account lists. From this point of insight, marketers can now control consistent messaging across delivery platforms, channels and teams. Today, B2B marketers have a platform capable of delivering high value account-centric experience designed to maximize target account pipeline: Volume, Velocity and Value.
As the nation`s largest media representation company, Katz Media Group delivers one point of access to millions of active consumers across the country. With unrivaled reach and industry expertise, Katz Media Group powers local relevance at scale, delivering solutions for national advertisers that resonate with consumers in their community.
Cesari Media has been an industry leader in Brand Response television campaigns for over two decades. We have built more national brands through DRTV than anyone else, and now include digital and mobile platforms to complement our Brand Response TV campaigns. Using every tool available we craft specialized cross platform campaigns for our clients and measure them in detail to meet specific goals.
Mapp is a leading provider of insight-led customer experiences. Thanks to customer intelligence and marketing analytics, companies can easily and effectively gain data-driven customer insights across all channels in order to trigger highly personalized marketing activities. Customers benefit from AI-supported forecasting models that enable targeted and self-optimizing cross-channel campaigns. Automated messages are sent via the most suitable marketing channel, at the right time, with the optimal contact frequency. Thanks to advanced one-to-one personalization, the highest levels of engagement and long-term customer loyalty are achieved. Mapp has global offices in six countries. More than 700 companies rely on Mapp, including Ella`s Kitchen, Expert, Freesat, Lloyds Banking Group, MyToys, Pepsico, Quint, The Entertainer and Qantas.