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NJI creates to shape public policy. We are a global creative agency that specializes in distilling complexity. Two decades of experience in Washington, D.C., London, and Singapore, shape the way NJI combines best-in-class creative, technical expertise, and exceptional client service. Our founders began their careers at the White House and on Capitol Hill. They recognized, early on, the potential for a leading-edge approach to digital content and audience engagement in the public policy realm and beyond. NJI has built our reputation on high-caliber work with a flair for the elegantly unconventional.
Smart AdServer started in 2001 and we haven`t stopped growing, reaching and innovating since. From our beginning as an ad server for a major French publisher, to launching mobile and RTB solutions and opening offices across the globe, we have stayed true to our core mission: to empower our customers by giving them full control over their revenue potential.
Businesses, governments, news operations – they all need to know. They need to know the trends affecting their businesses, the opinions of the electorate, and the attitudes of their customers. From Fortune 500 companies to start-ups, from the United States Government to non-profits, Edison`s team of researchers and thought leaders is trusted in America and around the world to gather exactly the right information and to use it in exactly the right way. With expertise in both quantitative and qualitative research, we utilize telephone, Internet, and in-person research. And our network of more than 19,000 experienced interviewers allows us to conduct research in almost any location. Since 2004, as the sole provider of Election Day Polling data to the National Election Pool, Edison has conducted exit polls to project and analyze results for every major presidential primary and general election. Our work continues for the 2018 and 2020 U.S. elections, with Edison providing exit polls and tabulating the national vote across every county in the United States for ABC News, CBS News, CNN, and NBC News.
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