| Name | Title | Contact Details |
|---|---|---|
Chris Chapman |
Chief Technology Officer | Profile |
Kurby Brown |
Director of Information Security | Profile |
inPowered is the content amplification platform of choice for the world`s leading brands. The company is headquartered in San Francisco with offices in New York and Toronto. Today there is more information and greater access to that information than ever before. But it is increasingly difficult to find credible information from trusted third-party sources in an ocean of ads and branded content. inPowered is changing that. At inPowered, we help brands discover and amplify credible, trusted content so that they can contribute to a more informed marketplace. And when you help educate consumers so they can be better informed, you establish your brand as one worthy of consumers` trust. As a result, consumers can easily cut through the noise and get access to the most credible information, enabling them to make more informed decisions.
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Founded in 2000, Visible World is the leading provider of targeted television advertising solutions in America. The company’s suite of products and services makes it easy to produce, target and measure TV ads that are more relevant for viewers and more effective for advertisers, making advertising inventory more valuable. For more than 10 years we have been developing technology that makes TV advertising more efficient and effective—we’ve been awarded 24 U.S. patents to date for technology we developed ourselves, and more are on the way. But we’re not just doing R&D. Visible World has been successfully delivering targeted TV ads at the DMA, cable zone and household levels across the U.S. for nearly a decade. Today, Visible World empowers more than 300 advertisers to deliver more targeted, effective and accountable local TV ad campaigns to consumers in approximately 80% of U.S. cable homes.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
ADS delivers high-quality collateral direct-to-door, Nationwide for companies of all sizes.