| Name | Title | Contact Details |
|---|---|---|
Gregory Hansen |
Chief Technology Officer | Profile |
We`re Benchworks. An independent life sciences agency with over 25 years of experience in healthcare marketing, Benchworks brings healthcare brands to life with creative, strategy, innovation, and implementation of complete marketing and branding solutions across all stages of the product life cycle. Our culture is rooted in collaboration, progressive thinking, graciousness, and a dynamic business model that allows our team to demonstrate their creativity, value, and expertise every day. We are driven by the need to respond to the challenges our clients face in a rapidly changing healthcare environment. We elevate our strategic thinking to deliver solutions that maximize a brand`s impact on the market, ultimately helping clinicians and patients make better decisions about their health. Although we support many brands at different stages of their life cycle, we are commercialization experts and understand how to maximize the most important events, from prelaunch preparation and brand development, to launch and beyond. Benchworks is also known for superior execution of a wide variety of strategic and tactical assignments, delivered efficiently and on budget. Our teams pursue operational excellence by not only honing their own skills but adapting to individual client needs. We excel at collaborating internally and externally with a wide variety of stakeholders and agency partners.
The Interactive Advertising Bureau (IAB) is comprised of more than 600 leading media and technology companies that are responsible for selling 86 percent of online advertising in the United States. The IAB empowers the media and marketing industries to thrive in the digital economy. The organization educates marketers, agencies, media companies and the wider business community about the value of interactive advertising. Working with its member companies, the IAB evaluates and recommends standards and practices and fields critical research on interactive advertising. Founded in 1996, the IAB is headquartered in New York City with a Public Policy office in Washington, D.C.
Campbell Ewald is a full service, fully integrated marketing communications agency with offices in Detroit, Los Angeles, New York and San Antonio. We deliver a range of both traditional and specialized capabilities to our 35+ client brands.