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POP was founded in 1996 by a group of creative technologists compelled to design breakthrough experiences for what was then a revolutionary new medium - the Internet. From the start, we coupled our aesthetic and engineering prowess with a collaborative, consultative approach that has enabled our work to make a lasting impact on our clients` businesses.
You may have come to know Valpak as the `coupon mailer people` and you wouldn`t be wrong. Since 1968, Valpak has been mailing coupons to consumers to save them money and support small, local businesses in communities throughout North America. That`s what we were. Valpak has grown up, just as a teenager develops into a confident adult. Today, we`re a full-service marketing agency. We provide industry leading, traditional and digital marketing solutions to local and national businesses. With Valpak, you`ll still find the coupons that we`re known for, only now you`ll find them online and in digital apps as well as in our iconic Blue Envelope®. We mail to 38 million homes and drive over 11 million in daily online traffic. From The Blue Envelope to website design, development and everything in between, Valpak supports small businesses with a full suite of innovative marketing services. The best thing about Valpak? We`re right there, where you are, in your neighborhood. With over 150 franchise locations and growing, you`ll benefit from your own, personal Valpak ally to guide your marketing decisions and help your business prosper.
Our mission is simple: dramatically transform the face of media ownership and investment. The Black-owned media industry is nascent, and needs more investment and acceleration to catalyze a more robust ecosystem. Group Black was born to solve this problem. Group Black drives scalable Black-media ownership at pace and focuses on building Black-owned media businesses that embrace diversity in their organizations and audiences. Most importantly, Group Black delivers great content and experiences, as well as new, high-performing ways for advertisers to connect with consumers.
FRUKT help brands entertain consumers and become part of a dialogue in popular culture. It takes people`s passion for music and entertainment to create, develop and deliver smart, strategic campaigns and partnerships that make a genuine, measurable difference to brands. FRUKT live and breathe music, entertainment and culture. This passion inspires award-winning work for brands who believe that music and entertainment provides unrivalled potential to cut through to the heart of their audience`s lives. FRUKT have offices in New York and Los Angeles, as well as the head office in London. They are part of the Octagon Sports and Entertainment Network, in the Interpublic Group.
We’re a creative collective who believe in a never finished process, a relentless drive and a passion for growth.