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Kantar is home to some of the world`s leading research, data and insight companies. Individually, companies such as Millward Brown, TNS, Kantar Media, Kantar Worldpanel, Added Value and The Futures Company are famous and highly respected experts in their fields. Collectively, they offer the most complete view of consumers – the way they live, shop, vote, watch and tweet – in over a hundred countries worldwide. For the benefit of our clients, Kantar connects these specialists as well as providing access to the wider WPP group of companies and other partners. We work with over half of the Fortune 500 companies, but we also work with small businesses, national governments, media owners and NGOs and even the occasional Hollywood film star. Our offer covers the breadth of techniques and technologies, from purchase and media data to predicting long term trends; from neuroscience to exit polls; from large scale quantitative studies to qualitative research, incorporating ethnography and semiotics.
We blend data, technology and brilliant specialists to scout out new opportunities, solve complex challenges and grow our clients’ businesses.
Data driven marketing solutions are often complex, but working with a partner to deploy them should be simple. We`re not a technology or data company claiming to understand marketing. We`re marketers first. By way of Omnicom, we come from creative, media, public relations, direct response and other core marketing disciplines to offer solutions that solve your marketing problems. How do we know they work? Because we`ve been there before, just like you.
Fuel is a global Youth Engagement company that executes deep youth experiences across Agency and Entertainment categories.
Rain is a full-service digital agency. We focus on insight-driven strategy and ideation, and the highest possible level of execution. We are makers. Full stop. Rain was forged when two best-in-class production shops merged into a single entity. Account Services, Creative and Strategy teams were mixed in, resulting in a best-in-class agency. In this era of outsourced everything, this heritage makes us unique. We think it. We make it. All in.