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Umbel is an audience measurement company that helps publishers and content providers demonstrate the value of their audience by unlocking deep insights from social media and big data. Umbel empowers clients to discover leads and expose premium audience segments with real-time audience data. Based in Austin, Texas, Umbel was founded in 2010 by Higinio ("H.O.") Maycotte, Meredith Maycotte, Travis Turner and Nick Goggans.
Oath is a company that provides political advice and recommendations for high impact races.
TruSignal`s unique solutions enable you to more accurately and efficiently digitally reach your best consumers at scale and many that you are not reaching today. We leverage all the best practices of direct marketing – data, predictive analytics, testing, optimization and performance measurement – and adapt them for digital. Our integrated platform combines our offline big data, unique predictive engine, people-based scoring and cross-channel onboarding that can anonymously message your customers across multiple channels.
Cadent powers the evolution of TV brand advertising. We provide marketers, agencies, operators, and media owners with data-driven solutions for buying and selling TV advertising. By connecting brands with opportunities across national inventory sources—cable, broadcast, and digital media—our technology improves efficiencies and boosts the results of linear, addressable, and cross-screen campaigns.