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The Interactive Advertising Bureau (IAB) is comprised of more than 600 leading media and technology companies that are responsible for selling 86 percent of online advertising in the United States. The IAB empowers the media and marketing industries to thrive in the digital economy. The organization educates marketers, agencies, media companies and the wider business community about the value of interactive advertising. Working with its member companies, the IAB evaluates and recommends standards and practices and fields critical research on interactive advertising. Founded in 1996, the IAB is headquartered in New York City with a Public Policy office in Washington, D.C.
ProList was born of innovation in 1989 as the Postal Service was beginning to recognize and reward the importance of automated mail in their future.
BEN is an entertainment AI company that integrates brands into influencer, streaming, TV, music, and film content with guaranteed ROI. BEN consists of the world`s largest influencer marketing business; the world`s largest product placement, promotions, and licensing agency; and TubeBuddy, the largest platform to help YouTube creators optimize their audience and channel growth. With its proprietary AI and platform, BEN is the first and only company using machine learning and deep learning neural networks to identify high-impact opportunities for authentic, non-disruptive product placement and influencer marketing. BEN combines its AI with 40+ years of data, entertainment experience, and a team of industry experts to connect brands with the right audiences and content opportunities in meaningful ways.
Cesari Media has been an industry leader in Brand Response television campaigns for over two decades. We have built more national brands through DRTV than anyone else, and now include digital and mobile platforms to complement our Brand Response TV campaigns. Using every tool available we craft specialized cross platform campaigns for our clients and measure them in detail to meet specific goals.
Prime Line has been a leading promotional products industry supplier since 1980. The company has a 5-star rating with ASI distributors and an `A` rating with SAGE`s. The product line is sold through industry distributors and other resellers. While operating primarily in North America, the company can ship anywhere in the world. Key product categories include tech accessories, bags, drinkware, leather gifts, desk items, stress relievers, headwear, executive toys and writing instruments. Prime has exclusive industry distribution arrangements with the Leeman New York, BUILT, Rubik`s and Gumbite brands. Offers a wide array of decorating options. Custom sourcing specialist.