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The right amount of strategic sales and marketing support to address your unique challenges, and increase your revenue.
Cardlytics uses purchase-based intelligence to make marketing more relevant and measurable. We partner with more than 2,000 financial institutions to run their banking rewards programs that promote customer loyalty and deepen banking relationships. In turn, we have a secure view into where and when consumers are spending their money. We use these insights to help marketers identify, reach and influence likely buyers at scale, as well as measure the true sales impact of marketing campaigns. At Cardlytics, we are analysts, developers, and data scientists. We are marketers, account managers, and consultants to our clients. We are all focused on making sense of the data we see to make it informative and actionable for our partners. Headquartered in Atlanta, GA, with offices in New York City, London, San Francisco, and Chicago, our team rallies around a common desire to win and to help our clients win. We are focused on building a revolutionizing company, but we still care about each other as human beings, and in fact, we know this is a big part of what makes us great.
BBDO is the world`s most awarded and effective advertising agency with 15,000 employees in 289 offices across 81 countries. In 1989, our Courts Furnishing client said, “I just want to sell more carpet.” It was a simple request, but one that continues to get to the core of why we exist. Because we`re here to create great work that works great.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
Tech-focused communications & #PR firm offering media & analyst relations, original content development, corporate messaging & social media #marketing services