| Name | Title | Contact Details |
|---|
Crowd Point is an influencer campaign building platform that was designed to leverage the power of AI to eliminate the need for traditional influencer search and discovery tools. Crowd Point`s proprietary Influencer Campaign Builder (ICB) builds a roster of niche and micro-influencers whose aggregate audience accurately meet the target demographics and total number of followers (or total budget) that a marketer is seeking. Powered by data science and built for marketers, Crowd Point`s platform builds influencer campaigns at scale without having to navigate overly complex search and discovery tools. By answering a simple, straightforward series of audience questions in our self-service platform, Crowd Point delivers a customized roster of influencers and a targeted campaign in real time. We offer the most precise demographic targeting currently available while providing unparalleled ease of use. By combining expertise from both the data science and marketing worlds, Crowd Point has taken the guesswork out of influencer campaign building.
Craig Karmazin founded Good Karma Brands in 1997 with the purchase of three radio stations in Beaver Dam, Wisconsin. Shortly thereafter, he was fortunate that a number of his childhood friends decided to join him – they hosted radio shows, passed out t-shirts, sold advertising and talked sports both on and off the air (some things don’t change). This is where our story begins – Good Karma Brands began as a broadcasting company, where we learned the power of local marketing and strong community relationships. As the company grew through ESPN affiliated radio stations, we quickly became a Best Practices leader within ESPN Audio, and soon found ourselves shifting from a traditional radio company, and into a sports marketing company – finding new and unique solutions and sponsorships to activate for local advertising partners. Good Karma has expanded into new industries, including events and home solutions, and is always fueled by the desire to do things differently, align with premium brands and offer customized solutions for fans, partners and consumers. In 2015, the relationship with ESPN was expanded, as we could now offer local advertisers access to ESPN`s digital assets within our markets. A short three years later, and driven by the success of our partners and local advertisers desire for ESPN`s premium brand-safe environment, that agreement was extended to include additional markets outside of our radio footprint. Good Karma Brands continues in our expansion phase, both in broadcasting with the acquisition of WTMJ in Milwaukee, and through our ESPN digital markets throughout the country. And while we`ve been around for over 20 years, we pride ourselves on behaving much like we did back in 1997, as an entrepreneurial start-up, focused on getting results for local advertisers and having fun with our friends.
With headquarters in Durham, North Carolina, and offices in New York and Los Angeles, McKinney is a modern integrated agency dedicated to unleashing untapped potential for our people, our clients, and the world around us. Being in Durham provides mass market insight while also giving us access to the city`s nationally recognized entrepreneurial tech hub. Our presence in New York, the largest advertising market in the world, places us squarely in the midst of emerging thinking and cutting-edge trends. And Los Angeles finds us at the epicenter of technology, culture and entertainment. No matter the location, at McKinney, you`ll find a group of creatively driven, passionate people with diverse talents. Insightful strategy, planning and analytics shape our creativity, while everything from social media integration to content creation to a dedicated experiential marketing team bring it to the world. Its influence is unmistakable.
Newport Beach and Company is breaking new ground as the Destination Marketing Organization of the future, being the first community-marketing agency of its kind to leverage the cost efficiencies, brand-building benefits, and strategic advantages of creating a self-sustaining business model to promote a destination – in our case, the world-class city and destination of Newport Beach – across multiple platforms. Our progressive, dynamic and innovative marketing organization works collaboratively with our community partners to create and execute marketing plans that meet each business unit`s objectives, while strengthening the Newport Beach brand as a whole and driving revenue to the city.
Marketing Plus, established in 1984, is a medium-size, full-service creative agency, specializing in print advertising elements, business to business and public relations. Attention to effective marketing plans and the client`s goals are of the utmost importance to us. We work with clients to develop and maintain their targeted path to marketing and branding success. Our responsive service and partner approach in all phases of projects creates successful marketing and advertising campaigns and long-term relationships. Many of our current clients have been with Marketing Plus for 20 plus years. Marketing Plus prides itself on, and is known for: Specialized experience in creative concepts; from logo development to key promotions, print and on-line marketing, and building a brand. High-level graphics and knowledge with most current technology and software producing quality work for all programs. Efficient communication program development in all mediums, out-of-the-box approaches, print, radio, social media, and PR programs. Our experienced award-winning team operates efficiently and effectively so that clients can maximize their program investment.