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We were founded by Interpublic Group (NYSE: IPG) in 2007 to manage all of its global media related assets. Today that means we manage and invest $37 billion in global media on the behalf of our clients, employ over 7,500 diverse and daring marketing communication specialists worldwide and operate our company businesses in more than 127 countries. A proven entity in helping clients maximize business results through integrated, intelligence-driven marketing strategies, IPG Mediabrands is committed to driving automated buying, pay for performance and digital innovation solutions through its network of media agencies including UM, Initiative, BPN, ORION Holdings and ID Media. Its roster of specialty service agencies, including MAGNA GLOBAL, Ansible, Mediabrands Audience Platform (MAP), Mediabrands Publishing, IPG Media Lab, Ensemble, and Identity offer technologies and industry moving partnerships that are recognized for delivering unprecedented bottom line results for clients.
Investing in the Future of Brand Management
We`re the New York office of TBWAChiatDay. We`re known as the Disruption® Company. And we help brands find strategic and creative white space through the power of Disruption. Take a look at some of our iconic creative, find out about the brands we work with and meet our leadership team.
Undertone executes and manages online advertising campaigns for leading advertising agencies and the marketers they serve.
Pegasus bridges the gap between hotels and the distributors that sell them. As the single largest processor of electronic hotel transactions, we deliver advanced and affordable connectivity and distribution solutions to nearly 100,000 hotels worldwide. We connect hotels and distributors to crucial sources of business, facilitating almost $16 billion for our clients annually. In addition to foundational global distribution system (GDS) access and online connectivity, Pegasus delivers online, social marketing and booking solutions through our Open Hospitality division, as well as powerful reservation tools to convert and capture bookings. As a trusted partner in generating guest room demand and sales, Pegasus also offers hotels actionable business intelligence to help hotels understand and respond to changing market conditions. From our C-level to our sales team, we are a dedicated group of hoteliers and industry consultants that exist to escort our clients through the World of Distribution. We launched it more than 20 years ago, and continue to lead it forward today. Pegasus still maintains the connection that allows most of the world’s hotel bookings to be made electronically.