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BrightLine is the leading interactive ad solution for connected TV, with the only ad products, ad server, and analytics dashboard architected exclusively for connected TV and OTT services. BrightLine`s InCAST solution suite allows marketers to further enhance premium CTV/OTT advertising with interactivity including long-form video, localized dynamic content (store/dealer locators, local pricing), social engagement with Facebook, Twitter, and Instagram, and a host of other interactive options that extend ad encounters beyond 15 or 30 seconds. Clients already working with BrightLine to enhance their TV advertising include AMEX, The Home Depot, Estee Lauder Companies, GM, Unilever, Nat Geo, and others, with reach spanning over 80 of the top apps across all major CTV devices, including Roku, Amazon Fire TV, and Samsung Smart TVs.
9thWonder is a full service, independent marketing agency. Our specialties range from research and brand strategy to digital marketing, media and creative services.
McCann helps brands build the most meaningful brand platforms that drive exponential growth and leave a lasting impact on culture. Founded over 100 years ago with their own platform, “Truth Well Told”, McCann is the world`s leading advertising agency network, creating some of the most creatively and commercially impactful advertising globally. McCann is the founding agency of McCann Worldgroup a creatively driven global marketing company, part of the Interpublic Group.
Every day, hundreds of customers around the world rely on Ooyala to maximize the revenue potential of every digital video asset on every possible device. Ooyala provides everything our customers need to connect with viewers on all screens: to package, manage, publish, syndicate, measure, personalize and monetize video. We offer the industry’s most comprehensive video solution, built for modularity to enable swift integration of best-of-breed components from the video ecosystem. Our open platform integrates smoothly with existing systems and allows partners to add components easily, enabling rapid development and deployment of sophisticated media workflows. In particular, our media logistics platform helps content holders to package and prepare all content - from video to advertising - for both on-air and online delivery. Our video platform helps clients build the largest possible audience online, while our ad serving and programmatic trading tools help them extract more value from that audience. That means more views, more efficient and effective programming, and more revenue through increased CPMs across all channels. Our video player automates and integrates viewer engagement data to customize the content, layout and advertising presented to each viewer, thus delivering a truly personalized and optimally monetized video experience. Ooyala’s personalization techniques are proven in the market to drive increased user engagement and revenue. Our award-winning analytics product, Ooyala IQ, provides multi-dimensional analysis of video consumption metrics in a sleek, easy-to-use interface that works seamlessly across desktops and mobile devices. Our clients get always-on access to the data that matters most to their business. Ooyala is a subsidiary of Telstra, the largest telecommunications company in Australia.