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Acne is also known as pimples, breakouts, blemishes and zits. It is a very common skin condition affecting more than 90% of all teenagers, nearly 50% of all adult women and 25% of all adults. Both males and females of all nationalities are affected by acne, making it one of the most widespread conditions in the world. From the moment we are born, our skin begins a lifelong process of shedding dead cells and producing oil. This shedding process is affected by our hormone balance, which fluctuates throughout our life. Clogged pores andpimples (i.e. acne) arise when these natural processes are disrupted by a range of factors. All acne begins with one basic lesion: the Comedo, an enlarged hair follicle plugged with oil, dead skin cells and bacteria.The Comedo is invisible to the naked eye as it lies beneath the surface of your skin waiting for the right conditions to grow into an inflamed blister. As the skin produces more oil, bacteria flourish within the Comedo. The surrounding skin becomes increasingly inflamed as white blood cells fight against the intruding bacteria. The result is a pimple.
Lockwood collaborates with clients in the pharmaceutical, biotech, and medical device industries to identify effective, holistic, science-based strategies to address their objectives through medical communications. Our clients count on us to challenge their assumptions, and help them creatively navigate around obstacles. From strategy through execution, we focus on accuracy, transparency, and scientific value to create programs that are evidence-based, clinically relevant, and contribute to the development of our clients’ brands. Over a third of our staff hold advanced scientific or medical degrees, and most work from where they live. Because our flexible structure provides better work-life balance, we attract the best talent, facilitate their best work, and as a result, are more responsive to our clients, wherever and whenever they do business.
Comprised of very experienced, talented business people, our team has one goal: to exceed our clients` expectations and improve their bottom line. We do it by garnering unprecedented media coverage, implementing smarter social media, giving superior counsel on issues to counter negative perceptions and integrate everything we do with all other marketing strategies. For more than 20 years we`ve received tremendous acclaim for the effectiveness of our work and invite you to talk with any of our scores of references. As you click through the site, please note we`ve worked across nearly every industry sector and handled complex business propositions with ease. Adding us as a partner in your company`s success will be the start of a long, prolific relationship. Cookerly consists of specialists in media relations, issue and crisis management, digital media and strategic communications – just to name a few. Our various backgrounds, combined with our impressive list of awards, credentials and accreditations, ensure that our clients receive strategic advice and service that are built on solid knowledge and experience. What also sets us apart is staff tenure. Having the same core account team year after year ensures momentum. It`s also probably the reason clients stay with us for a long time.
Fiercely independent PR and marketing firm in New York City. We specialize in marketing to women so speak to us about speaking to her!
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