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We believe developing personal relationships with our clients is crucial to creating a successful marketing plan, and we pride ourselves in our ability to offer them the individual attention they deserve. The more we know about you and your business, the better we can help you reach your goals. At Advice Interactive Group, our focus is on you. Our team loves this industry and we are excited about being the solution to your needs. We thrive on learning more about your business and your industry needs. Our company founders, Bernadette Coleman, Tom Coleman and Randall Turner, have built a diverse, flexible organization that is uniquely qualified to lead your business to solid Internet marketing success.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
IRI is a leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC healthcare, retailers and media companies to grow their businesses. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand cloud-based technology platform, IRI guides its clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers and deliver market leading growth.
Media iQ is a leading global analytics technology company that uses its superior analytical platform AiQ to unlock insights from data to drive business growth. We have a clear vision to inspire through insights. We are experts at ingesting large amounts of data, analysing data to convert into Insights and making data valuable, insightful, and intelligent, which helps clients engage customers, grow sales and generate revenue. Founded in 2010, we have over 300 staff serving over 400 clients and enjoy a 97% client retention rate globally. Our people have an endearing and unique quality that sets them apart from the rest and that is why our products inspire business growth. Our people make the difference and our values make the people. Headquartered in the UK we have offices across North America, Europe, and Asia.
HLK is a full-service digital agency driven to create authentic brand experiences. Our deep understanding of your brand, your consumer and how these two choose to interact in the digital space is the true value we provide. The digital consumer expects fresh and faster thinking that enriches their experience with your brand across all sales channels. And that`s exactly the thinking you`ll find across all our disciplines. Our services include audience segmentation and analysis, user experience design, content development and distribution, data analytics and visualization, omni-channel design and development and media planning and buying. Beyond a world-class digital fluency, our tireless focus is on creating authentic brand experiences that drive engagement and deliver success. Authenticity and transparency are what today`s consumers demand from the products they purchase and brands they embrace. We get that, which is why authenticity is at the core of everything we create.