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Exponential Interactive delivers innovative advertising experiences that transform the way audiences interact with brands across desktop and mobile. Exponential`s platform fuses one of the largest global digital media footprints and proprietary data with user-centric ad formats designed to drive engagement and performance. Creativity, data and audience insights form the foundation for building smart and relevant brand engagement and brand performance solutions for advertisers and publishers. Exponential was founded in 2001 and has locations in 22 countries.
Marcus Thomas is a fully integrated marketing communications agency focused on audience insight, idea generation and alternative delivery. We focus our digital DNA and organize our research, account service, creative, media and public relations teams in four communities of practice: CPG, B2B, Home & Garden and Professional Services.
Comcast Advertising is the advertising division of Comcast Cable. As a global leader in media, technology and advertising, Comcast Advertising fosters powerful connections between brands and their audiences as well as between publishers, distributors, MVPDs, agencies and other industry players. Effectv, its advertising sales division, helps local, regional and national advertisers connect with their audiences on every screen by using advanced data to drive targeting and measurement of their campaigns. FreeWheel, its media and technology arm, provides the technology, data enablement and convergent marketplaces required to ensure buyers and sellers can transact across all screens, across all data types and all sales channels, in order to ensure the ultimate goal – results for marketers. Comcast Cable, along with NBCUniversal and Sky, is part of the Comcast Corporation (NASDAQ: CMCSA).
Retailigence is the leading online-to-offline (O2O) marketing platform for driving product sales in-store. Our products improve path-to-purchase marketing metrics and user experience by leveraging information about the availability of products and brands inside more than 100,000 brick-and-mortar stores. Retailigence`s adPOP™ Engine enables path-to-purchase store guidance for any product or brand to be utilized within customized programmatic advertising creative. adPOP Engine powers local advertising campaigns for more than 50 leading mobile and digital marketing providers (including Tremor Video, PointRoll, AdColony, Medialets, and Yahoo! Japan).
Placemedia is a programmatic television advertising exchange. In partnership with numerous MVPDs and programmers, placemedia improves monetization of unsold or undersold ad inventory. Through ad inventory aggregation and set top box data, we deliver better targeting, thereby enhancing the value of ad inventory for our media partners. Placemedia`s sales and business operations are based in New York City with our Technology Group located in Salt Lake City.