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McCann Worldgroup, part of the Interpublic Group (NYSE: IPG), is one of the world`s largest marketing communications networks. McCann Worldgroup`s operations are united across 120 countries by a single mission: to help brands play a meaningful role in people`s lives. This commitment focuses on creating work that earns a role in people`s lives by being interesting, evocative and useful. It`s powerful and effective creativity that helps clients grow their brands and businesses. To achieve this, Worldgroup today spans— and integrates— a broad range of global practices, including McCann Erickson (advertising), MRM//McCann (digital marketing/relationship management), Momentum Worldwide (total brand experience), McCann Health (professional/dtc communications), CRAFT (global adaptation and production), UM (media management), Weber Shandwick (public relations), FutureBrand (consulting/design), ChaseDesign (shopper marketing) and PMK-BNC (entertainment/brand/popular culture).
Whether it`s agents, franchises, dealers or advisors, we drive business through your independent channel to build demand. It all starts with a holistic, branded marketing plan to generate prospects who are searching for you. Then, our trained specialists (not robots or some guy oversea) nurture and qualify those potential customers on your behalf. Finally, we transfer those prospects to your locally appointed channels. That`s what you call a powerful, end-to-end, business-boosting solution.
In the media, marketing, and advertising industry, Eastport Holdings is a significant departure from legacy consolidation models. Built to respond to the dramatic shifts in the strategic and ad-tech landscape, our goal is to find highly successful and relevant specialty shops and give them access to the capabilities they need to thrive going forward. We own 11 advertising and marketing agencies across the United States.
We partner with brands at the intersection of the digital and physical worlds where consumers desire meaningful experiences and convert their mental and physical currencies.
Learfield IMG College unlocks the value of college sports for brands and fans through an omnichannel platform. Our extensive content and commerce solutions create unique opportunities for fan engagement. Our Learfield IMG College suite of services includes licensing and multimedia sponsorship management; publishing, audio, digital and social media; ticketing, ticket sales and professional concessions expertise; branding; campus-wide business and sponsorship development; and venue technology systems. Headquartered in Plano, Texas, we proudly advocate for intercollegiate athletics and the student-athlete experience. Since 2008, we have served as title sponsor for the acclaimed Learfield IMG College Directors` Cup, supporting athletic departments across all divisions.