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We are a private, Los Angeles-based holding company with specialty firms in content development, marketing technology and strategic services. Our mission is to understand your customers and efficiently engage with them via smart, data-driven content solutions that promote loyalty and business growth. Our scope of activity also includes product and service creation in addition to financial investment practices. Besides LA, our offices can be found across North America in Cincinnati, Columbus, Louisville, Orlando, Toronto and Vancouver.
The Interactive Advertising Bureau (IAB) is comprised of more than 600 leading media and technology companies that are responsible for selling 86 percent of online advertising in the United States. The IAB empowers the media and marketing industries to thrive in the digital economy. The organization educates marketers, agencies, media companies and the wider business community about the value of interactive advertising. Working with its member companies, the IAB evaluates and recommends standards and practices and fields critical research on interactive advertising. Founded in 1996, the IAB is headquartered in New York City with a Public Policy office in Washington, D.C.
Midnight Oil is a dynamic marketing agency dedicated to creating meaningful connections through experiences that inspire. A team of strategic thinkers, creative artists and expert craftsmen, we take seriously our role as brand caretakers and culture-makers. With an unquenchable thirst for realizing the impossible, we view every challenge as an opportunity for innovation and take pride in exploding the status quo. Rather than simply responding to consumer demands, we insist on going beyond the bottom line to INFLUENCE, SHAPE, REDEFINE cultural values with insightful messaging that elevates and engages the world around us.
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