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McGarrah Jessee is a full-service consumer branding agency with no hard walls between disciplines. We think from a business perspective first and get a bigger charge out of working together than we do from working alone. Our method is driven by deep immersion into our clients` businesses. We build brands across every touchpoint and take pride in the smallest and quirkiest of details, because sometimes that`s where the magic is. Our clients include Lyft, GameStop, Frost Bank, Whataburger, Costa Sunglasses, YETI, Zippo and Case Knives. If there`s one thing we`re known for, it`s for growing cult brands. In 2017, McGarrah Jessee was named Small Agency of the Year: Gold by AdAge and has been recognized by Outside Magazine as a best place to work. Our work has been featured in Fast Company, Inc, Forbes, Ad Age, Adweek, Communication Arts and ANA Magazine. Specialties: Business Strategy (business model analysis, portfolio strategy, gap analysis, design thinking); Brand Strategy (positioning, segmentation, contact planning); Research (qualitative, quant, ROI); Engagement (planning, buying, SEO); Campaigns (broadcast, OOH, print, web, mobile, events, social media); Design (websites, UX, retail experience, identity, collateral, POS, packaging).
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
Invoke conducts large-scale online research events that combine qualitative perspectives with quantitative sample sizes. Clients participate as the research unfolds in real-time -- reviewing responses, conducting 1:1 chats and inserting on-the-fly questions. Patented technology allows Invoke to manage up to 500 participants simultaneously - including the ability to analyze the results and conduct additional probes in real-time. Participants remain engaged for up to 90 minutes. Clients know first-hand that no other methodology can match the excitement of participating in the LIVE research event as it unfolds — or of the speed and confident decision-making that Invoke enables.
We are the growth agency for the digital health industry. Come on in! Learn about what we do with website, sales, and marketing tactics.
YehUP is an SMS tool that provides the fastest the growth of online reviews to website such as Yelp, Google and Trip Advisor by filtering reviews via text.