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Goodway Group is a leading managed-services programmatic partner to local, regional and Fortune 500 brand agencies. Bootstrapped and 100 percent privately owned since 1929, Goodway moved into the programmatic digital media space in 2006 to continue its rich history of tackling complex local and regional campaign executions with data science-driven targeting and support services to make achieving success easy for agency clients. Its proprietary algorithms pair with a technology-agnostic approach to enable agencies and marketers to achieve their ultimate goal – better results while remaining lean and nimble.
Craig Karmazin founded Good Karma Brands in 1997 with the purchase of three radio stations in Beaver Dam, Wisconsin. Shortly thereafter, he was fortunate that a number of his childhood friends decided to join him – they hosted radio shows, passed out t-shirts, sold advertising and talked sports both on and off the air (some things don’t change). This is where our story begins – Good Karma Brands began as a broadcasting company, where we learned the power of local marketing and strong community relationships. As the company grew through ESPN affiliated radio stations, we quickly became a Best Practices leader within ESPN Audio, and soon found ourselves shifting from a traditional radio company, and into a sports marketing company – finding new and unique solutions and sponsorships to activate for local advertising partners. Good Karma has expanded into new industries, including events and home solutions, and is always fueled by the desire to do things differently, align with premium brands and offer customized solutions for fans, partners and consumers. In 2015, the relationship with ESPN was expanded, as we could now offer local advertisers access to ESPN`s digital assets within our markets. A short three years later, and driven by the success of our partners and local advertisers desire for ESPN`s premium brand-safe environment, that agreement was extended to include additional markets outside of our radio footprint. Good Karma Brands continues in our expansion phase, both in broadcasting with the acquisition of WTMJ in Milwaukee, and through our ESPN digital markets throughout the country. And while we`ve been around for over 20 years, we pride ourselves on behaving much like we did back in 1997, as an entrepreneurial start-up, focused on getting results for local advertisers and having fun with our friends.
Local.com Corporation is a leader in local search with the Local.com search engine and related products that deliver the industry's most relevant search results.
When it comes to your firm, we know that you want to be successful. In order to be so you need to get more candidates and more clients. The problem is your current marketing strategies aren’t yielding the results you’re looking for, which is likely causing you to feel frustrated and stuck. Especially with how quickly things change in our industry, getting your marketing right isn’t something you should have to figure out on your own. We understand the challenges you’re facing because we were created within a staffing and recruiting firm. And we’re currently the only digital marketing agency in the United States that’s housed within a staffing and recruiting firm. This means, we’re able to provide you with the most up-to-date strategies to ensure you’re staying ahead of the competition and getting the results that will grow your company. And with our proven process, we’ve helped staffing and recruiting firms all over the country do just that. Here’s how we do it. 1. We’ll ASSESS your needs and goals, 2. We’ll create a customized PLAN to fit your unique situation, 3. We’ll EXECUTE on the plan together, and 4. You’ll get to watch your company GROW.
Talk is one thing. Supporting it with killer work that hits our clients` goals is another. Racepoint Global proudly delivers both for clients in a variety of areas: technology, healthcare & life sciences, consumer, public affairs and more.