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Acne is also known as pimples, breakouts, blemishes and zits. It is a very common skin condition affecting more than 90% of all teenagers, nearly 50% of all adult women and 25% of all adults. Both males and females of all nationalities are affected by acne, making it one of the most widespread conditions in the world. From the moment we are born, our skin begins a lifelong process of shedding dead cells and producing oil. This shedding process is affected by our hormone balance, which fluctuates throughout our life. Clogged pores andpimples (i.e. acne) arise when these natural processes are disrupted by a range of factors. All acne begins with one basic lesion: the Comedo, an enlarged hair follicle plugged with oil, dead skin cells and bacteria.The Comedo is invisible to the naked eye as it lies beneath the surface of your skin waiting for the right conditions to grow into an inflamed blister. As the skin produces more oil, bacteria flourish within the Comedo. The surrounding skin becomes increasingly inflamed as white blood cells fight against the intruding bacteria. The result is a pimple.
FCB (Foote, Cone & Belding) is a global, fully integrated marketing communications company with a heritage of creativity and success dating from 1873. Based on a deeply developed understanding of diversified local markets and global cultures, FCB focuses on significantly changing consumer behavior to the benefit of its clients, its people and society. With more than 8,000 people in 120 offices in 80 countries, the company is part of the Interpublic Group of Companies (NYSE: IPG).
Deutsch has been recognized as one of the most innovative, full-service advertising agencies in the United States. Producing award-winning and results-oriented campaigns for clients like Taco Bell, Volkswagen, Samsung, PNC, Dr. Pepper, Jägermeister, Sherwin-Williams, Target, 7UP, PWC and Outback Steakhouse, Deutsch is at its core a business-building machine. With offices in Los Angeles and New York, Deutsch employs nearly 1,000 people and specializes in digital, design, full-service production, multicultural marketing, media planning and buying, search, PR, communications planning, experiential and data analytics.
Creating a more personal relationship between businesses and people by closing the data gap and allowing you to create actionable marketing strategies.
We are a brand liberation agency, freeing brands to create, connect, grow and become valuable in ways they never thought possible.