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Interpublic is one of the world`s premier advertising and marketing services companies. Our agency brands deliver custom marketing solutions to many of the world`s largest advertisers. We cover the spectrum of marketing disciplines and specialties, from public relations and consumer advertising, to mobile and search engine marketing. Our client solutions vary from project-based activity involving one agency and its client to long-term, fully-integrated campaigns created by a group of our companies working together on behalf of a client. With offices in over 100 countries, we can operate in a single region or align work globally across all major world markets. Interpublic employs approximately 50,200 marketing professionals. Based in New York City, Interpublic sets company-wide financial objectives and corporate strategy, directs collaborative inter-agency programs, establishes financial management and operational controls, guides personnel policy, conducts investor relations and initiates, manages and approves mergers and acquisitions. In addition, we provide limited centralized functional services that offer our companies operational efficiencies, including accounting and finance, marketing information retrieval and analysis, legal services, real estate expertise, travel services, recruitment aid, employee benefits and executive compensation management.
When Ellen, Jimmy Fallon and Stephen Colbert spontaneously start talking about our clients…when our campaigns become both a Jeopardy! clue and a Wheel of Fortune reveal…and when SNL parodies our UPS “man in a lady wig”...we consider it both a good day and all in a day`s work. And maybe a Hump Day, too. People still wonder “What can Brown do for you?” For us, buzz is a business metric. We`ve created steady buzz around GEICO, OREO, UPS, and Walmart, to name a few. And we`ve been doing it as far back as 1969 when we penned “Virginia is for Lovers.” Work that fights invisibility, gains attention, breaks through and gets talked about — it`s what we do, and we`ve done it for 53 years.
ShipShapes is one of the leading companies in the Business Services sector.
LoopMe is the leading global pioneer in social mobile ad discovery for smartphones and tablets. With shareable, premium full-screen interstitials, rich media and video ad formats, LoopMe solves the problem of low click interactions and high cost per engagement, by ensuring maximum impact and higher customer value. LoopMe was built around real time data and artificial intelligence to optimize ad performance and improve value per engagement, offering better results, simply delivered. LoopMe’s data science team has won the artificial intelligence cup (KDD cup) twice and has built its artificial intelligence capabilities around leading advances in machine learning and deep learning. LoopMe maintains close relationships with leading academic institutions around maintaining best in class data optimization technology. Social endorsement empowers consumers to improve customer experience and results from mobile advertising. LoopMe’s social mobile ad solution enables consumers to feedback on ads (“like”, “stop” and “share”), increasing interaction rates, branded engagement and value for publishers and advertisers alike.
powering the world’s most admired brands through transformational insights and privacy-first data enablement.