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Hybrid Theory is a new breed of digital services partner for brands and agencies, offering flexible consulting, hands-on support, and independent managed execution. We harness the best combinations of technology and talent to power smarter, data-driven advertising across the full customer journey, making the complex simple.
Gamut serves publishers and agencies, programmatically and direct — by aligning planning, research, inventory, and execution into a single Smart Service™ offering. At Gamut, we identify areas of our client`s business ripe for automation, and insert the best programmatic solution to complement and inform their entire strategy. And when a direct plan is most effective, our account planning and operations teams use their experience and relationships to execute with optimal effectiveness.
Spongecell is an award-winning advertising technology company that transforms standard ads into dynamic, interactive ad experiences that run anywhere on the web. Spongecell`s data-driven ad solutions help brand advertisers and their creative and media agencies deliver more effective video and display campaigns and better analyze consumer engagement. An independent, privately owned company, Spongecell is headquartered in New York City and has offices across the United States and Europe.
Lopa is a platform that helps direct-to-consumer and e-commerce brands optimize their podcast advertising performance and unlock incremental customers.
ICP is a global marketing operations consulting and services company headquartered in London, helping brand owners and their partners achieve better marketing outcomes.