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Huntsworth PLC is an international healthcare and communications group. The Group`s principal area of focus is health, which provides marketing and medical communications services to healthcare clients, which are primarily large and mid-size pharmaceutical and biotech companies. It also has a smaller Communications group, which provides a wide range of communications and advisory services including strategic communications, public affairs, investor relations and consumer marketing.
Traffic Engine was founded in 2004 and has grown to one of the largest search companies in the industry with an expansive network of search engines and destination web sites.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
xiQ combines neuroscience, psychology, and AI to understand the buyers’ mindset. xiQ individualizes sales and marketing for every buyer
720 Strategies is an award-winning, grassroots advocacy and political persuasion firm, specializing in integrated communications campaigns - online, on video and in print.