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Casual Astronaut is a boutique content marketing firm that helps brands develop deeper and more meaningful relationships with their customers. We do this by creating relevant content for key moments in the consumer journey — driving engagement and sales. Today`s increasingly fragmented media landscape has devalued traditional advertising, and consumers are now turning to the web for information and entertainment. Companies of all sizes are struggling to transform their marketing efforts to engage these new consumer behaviors. This is our specialty. Casual Astronaut marries content strategy, creation and distribution. We work with brands to create the articles, videos, quizzes and social media posts that attract audiences and prompt consumers to take make a purchase.
Virool is a leading video distribution platform that allows anyone to promote a video hosted on YouTube. Virool has already helped thousands of video ad campaigns from companies including Turkish Airlines, Intel, Sony, Coca-Cola, Samsung, Anheuser Busch and Mitsubishi. Virool ActivView products are designed to drive engagement and go beyond the view. Founded in 2012, Virool leverages a growing network of more than 35,000 publishers across websites, blogs, social networks and mobile applications. To date, the company has raised $6.62M in seed funding from a collection of top VC firms and angel investors. It is the biggest seed investment that any Y-Combinator graduate has ever received.
Vibenomics is a location-based audio out-of-home advertising and experience company that powers audio in-store for retailers, giving brands the ability to talk to shoppers directly at the point of purchase.
Billups is a full-service OOH media specialist providing audience insights, smart planning, and measurable results for agencies and brands.
Kantar is home to some of the world`s leading research, data and insight companies. Individually, companies such as Millward Brown, TNS, Kantar Media, Kantar Worldpanel, Added Value and The Futures Company are famous and highly respected experts in their fields. Collectively, they offer the most complete view of consumers – the way they live, shop, vote, watch and tweet – in over a hundred countries worldwide. For the benefit of our clients, Kantar connects these specialists as well as providing access to the wider WPP group of companies and other partners. We work with over half of the Fortune 500 companies, but we also work with small businesses, national governments, media owners and NGOs and even the occasional Hollywood film star. Our offer covers the breadth of techniques and technologies, from purchase and media data to predicting long term trends; from neuroscience to exit polls; from large scale quantitative studies to qualitative research, incorporating ethnography and semiotics.