What Happened?
Foster City, California-based BrightEdge Appointed Susan LaSalla as Director of Compliance Strategy Culture and Finance
About the Company
As brands have become publishers, the digital world has become the most important distribution channel. The BrightEdge Content Performance Marketing platform helps brands Target Demand, Optimize Content, and Measure Results to win on the content battleground. BrightEdge transforms online content into tangible business results, such as traffic, revenue, and engagement. Our platform is powered by a sophisticated big data analysis engine and is the only company capable of web-wide, real-time measurement of digital content engagement across all digital channels, including search, social, and mobile.
About the Person
Susan LaSalla is Director of Compliance Strategy Culture and Finance at BrightEdge. Previously, Susan held various senior IT leadership roles in the industry.
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