Your contact database goes obsolete at a rate of 30% a year or faster. 3 years and you can toss it. Your Prospects Move Every Day!
Learn about this "secret lead generation weapon" used by Gartner, HP, AMD, Telwares and other titans
of the technology industry that explodes the sales pipeline and pays for itself on day one.
Are you tired of rejection? Of reaching out to hundreds of prospects and getting NOTHING back? Of being pushed to the side by competitors who win business with a solution that's WORSE than yours? I know how it feels… I was in your shoes once.
Every time an IT executive changes a job, you get an alert that a particular
IT budget may be in play.
Your potential client appoints
a new CIO
CTOsOnTheMove sends you a real-time email alert and the updated email of
that IT executive
You engage that IT executive in a
meaningful business conversation
leading to a sale
…all that before your competition realizes that this particular IT budget was in play!
Several years ago I was at company that relied heavily on large contact databases.
One day I was on a conference call where a saleswoman from a large database company who was pitching our company on a subscription:
"We have over 40 million contacts in our database" – she bragged…
"How long does it take you to update your database when a certain executive is appointed to another job or promoted?" – I asked…
"… well… up to 6 months…" – she said.
At that point I tuned out and went back to my minesweeper epic battle.
Have you heard of H--overs?
Of course, they have a database with 40+ million contacts, and probably thousands of customers.
Now is it a good thing? These thousands of customers are essentially chasing the same pool of leads.
So if you are an IT executive with budget authority, how many canned pitches you think you get a day? 10? 20? How about 30+?
So clearly this doesn't work.
I don't know about you, but most of sales pitches I see go something along the lines: "Hey, IT executive! In case you need ______ , we are the best."
This is not personalized and not contextual. Hence, it doesn't work.
According to Pareto law, no more than 20% of your leads will turn into clients. If your sales funnel is a little bit complex, this number is actually lower – i.e. you lose 80% of leads at each step of your conversion funnel.
Most of marketing activities that don't recognize the context to identify and exploit sales trigger events, spent (i.e. waste) inordinate amount of effort on leads who are obviously in the "never gonna happen" pile.
This leads to busy activity – emailing, social media'ing, promoting … with no readily measurable results. No accountability.
Here is the thinking…
If I get pitched unskillfully by a certain person and company, I begin to transfer this negative impression onto this company's product or service, thus diminishing the future chances of my ever becoming their client.
In plain English: marketing and sales tools used incorrectly may not only NOT bring results, they can actually hurt your future sales.
Have you heard this before "People buy from people they know"?
Why's this so?
Well, it turns out the familiarity or even appearances of it, is often time the best proxy for trust.
Unfortunately, too many over-eager sales people rush to pitch, forgetting that the natural, more efficient and infinitely more successful sequence is Like Me => Know Me => Trust Me => Pay Me.
Starting with "Pay Me" gets you nowhere in a hurry.
I know, I've tried.
I just finished a workout… I am thirsty… if you offer me a cold coconut water pack, I will pay you 2x the price.
If you offer the same pack after a few days and say "hey, I know you were thirsty several days ago, how about a cold drink?"
Not as effective.
The reality is even worse: most sales professionals are not even listening to the explosion of publicly available actionable insights on their prospective clients.
Focused on carpet-bombing vs. sharp-shooting:
"It is a numbers game"… "every "no" brings you closer to a "yes" – well this may have been true 50 years ago, 20 years ago… even 5 years ago.
But today… with velocity of technological change, over-abundance of options, and exponentially increasing information-overloading assault on our senses what are you going to do if you are on your 1000th "no" and there not a "yes" in sight?
There was never a solution that removed all these problems.
Now, how would you like it if instead you could reach out to IT executives who changed jobs yesterday and today are likely assessing their strategy for the next year?
Before their phones start ringing and email inbox starts overflowing with competitors' emails?
Would you like that?
Well, now you can.
We had to index 5,000+ news sources including online media, press release publishers, SEC filings, social media sites.
…then we had to invest in sophisticated tools to mine, enrich, de-dupe and append this unstructured data with contact details (emails and phone numbers), industry taxonomy, geo details, company size data and more. …so that to turn this ocean of unstructured data into actionable, real-time insights that will supercharge your sales growth from day one.
Yes, you can probably build all this by yourself – it'd take you 1 year and approximately $100K in investment and you'll probably have to hire someone to maintain it – another $60K/year.
Or you can save all the hassle, expense and time investment by subscribing to CTOsOnTheMove:
You'd ask, why did we do all that?
Your contact database goes obsolete at a rate of 30% a year or faster. 3 years and you can toss it. Your Prospects Move Every Day!
The more you know about your leads in real-time the faster you can communicate a relevant, appropriated and customized sales message to them. One can argue, this tactic helped Obama win the election.
Most of your competitors use humongous contact databases that take months to update. By using real-time insights, you get in front of IT decision makers who are still in a blind spot for your competition.
Newly appointed executives are likely to exploring various technology options to implement the new IT mandate they were hired to execute.
Previous IT vendor-client relationship are not as strong and can be disrupted by a proactive and aggressive challenger.
All this means: higher open, response and engagement rates for you!
Subscribe now with confidence: You have our 60-day money back guarantee No minimum term - cancel anytime
To 15,000+ profiles of CIOs, CTOs and other senior IT executives, complete with up-to-date emails and phone numbers, industry taxonomy, geo, size, type of management change, source of information, full copy of the press release and more….
Who got appointed, promoted, moved laterally among your prospective clients, with links to updated contact details, press releases and more, delivered to you by email.
Do you search, download leads, upload to Salesforce or any CRM you might be using. You are done!... and you own the leads.
Unlimited (based on subscription plan) searching, browsing and downloading from the ever growing database of IT executives.
Constant phone and email support. Product tutorials and guides, best practices on email marketing, event marketing, lead generation, trigger events and more. Benchmarks and best practices from Fortune 500 and other clients of CTOsOnTheMove.
We track 5,000+ news sources, publications, SEC filings, social media and blogosphere for real time insights on appointments, promotions and lateral moves of CIOs, CTOs and other senior IT executives.
These insights are appended with new contact details, industry taxonomy and other contextual details that make them instantly actionable and impactful for your sales and marketing campaigns.
You get instant access to details best practices and case studies in content marketing, email lead generation, B2B lead gen guides for LinkedIn, Twitter and Facebook and much, much more…
Including multi-modal access to your target audience, email marketing, online workshops, and live events. Contact us for details.
Imagine what life is going to be like when, it is so easy, you can be on the phone or email with your prospective client in under 3 minutes.
…with one click you get instant easy access to a database with 15,000+ IT executives
….Long sales cycles? Unresponsive prospects? No problem!
to generate real-time, relevant, responsive and highly actionable sales leads:
Subscribe now with confidence: You have our 60-day money back guarantee No minimum term - cancel anytime
Recently I received an email from Gary.
He was actually one of my favorite clients - always engaging and ready to give feedback. Then three weeks ago I received this:
"Hey Misha,
Thanks for the monthly update. Btw, please send the next one to my new email at garyc@###.com - I am changing gigs, however I taking CTOsOnTheMove with me. Best, -GC"
... I was ecstatic!
Not only he loved the service, he was taking it to the new company. How awesome. I was on cloud nine, until two weeks ago I received this:
"Hey Misha,
Bad news - my new VP is on a cost-cutting path and unfort he just nixed my subscription. I will miss you guys and hope in 6 month time we can have another go. Sorry, man. GC"
... I was devastated - my champion was leaving! I offered a discount and a cheaper plan, to no avail. I was feeling blue, until last week I received this:
"Misha - can't live without you guys. Sign me back up. Just put it on my card and I will figure something out. GC"
Whoa! We are back in business! Needless to say, I almost teared up at this point. As stories go, I couldn't have imagined a happier ending.
Sleep calmly: no annual contracts… join or leave at will with the
month-to-month subscription and billing.
So I recently had a call with a head hunter.
No, he didn't want my head. He was placing CIOs and other senior IT executives in their new roles.
He said that his commission from just 1 (!) placement will pay for 10+ years of CTOsOnTheMove subscription. No surprise he was so excited to come on board.
You, however, are in the IT business so the numbers are higher AND it is a recurring revenue stream. I know that sales cycles can be long, still if you close just 1 paying client from CTOsOnTheMove in 1 year, you'd already get a better deal than my headhunter.
You want to know what's expensive?
Missing out on a sale to a willing buyer on a short sales cycle, just because you didn't reach out to them at the right time. That one sale would pay for your subscription 5x to 20x over. Now take that ROI to your CFO…
You know what else is expensive?
Wasting tens of thousands of dollars on marketing and promotion to dead-beat leads with no hope of ever converting them to paying clients.
This is not a marketing investment… it brings no return.
This is a marketing liability… it creates "bad-will" with executives and companies who get over-pitched at the wrong time with the wrong message.
It also steals resources (yes, I am talking about your opportunity cost) from marketing activities that actually bring results.
Now THAT is expensive.
And you know what's even more expensive?
YOUR TIME. You never get it back.
Now, imagine instead:
If you only close 1 new client in a year with the leads we provide this little subscription already paid for itself 5x to 20x.
Only one (likely, many more).
Think about that.
We will be frank with you, you certainly can build this solution yourself – it will take you about a year, easily $100K in payroll, software and maintenance… this is only $1… pay as you go… and if you close only 1 client A YEAR! … If you only close 1 new client – and you will (or we will fully refund your subscription), this will pay 10x to 100x ROI.
If you don't buy this, you'd need to pour over 100s of press releases, go through data feeds sift CTO (Chief Technology Officer) from CTO (Caribbean Tourist Organization)
Lead generation guides (that we sell separately for $350): – list titles
One-on-one 1 hour phone consultation
on trigger event lead generation ($350 value)
Personal invitations and discounts
to select IT industry events, conferences, trade shows and expos we promote.
…and if you aren't absolutely 100% delighted , you're protected by…
No questions asked.
Subscribe now with confidence: You have our 60-day money back guarantee
No minimum term - cancel anytime
If you are not ready to commit to your own success,
do NOT Subscribe to CTOsOnTheMove
If you are not serious about growing your business, don't subscribe. Seriously.
If I dragged a buyer to you and you wouldn't want to lift your hand to take his money…. I can't help you. Remember, winners differentiate themselves by "taking massive action". If you are not prepared to work the real-time leads we provide, I implore you – do NOT subscribe. I mean it.
You see, we are not selling magic bullets here… because frankly, they don't exist.
We offering you an honest tool that will make you life easier, help you achieve results faster and will help you waste less time and $$$. Wouldn't you want that?
If you are still here, then chose your option below:
Subscribe now with confidence: You have our 60-day money back guarantee
No minimum term - cancel anytime
Yes, you can change your subscription at any time.
No! You can cancel any time you want without any fees or penalties.
Just drop us a line at support@ctosonthemove.com and we will get on it right away.
We track in real-time over 50,000 news sources – press releases, company announcements, SEC filings, social media, etc. This fire hose of data is then analyzed, de-duped, updated with contact details and industry taxonomy so that it is immediately actionable for you.
Yes, you can stop the subscription at any time. Just drop us a line here.
Absolutely not. There are no fees or penalties for cancellation.
Yes
If you can't find answers on our website or have an urgent question, call Misha Sobolev at 646.812.6814
We were founded in 2009.
We are based in New York City and our research team is in Hyderabad, India.
The two main deliverables are 1) regular email updates when CIOs and CTOs change jobs, including their updated emails and 2) full unlimited access to 14,000+ profiles of senior IT executives for searching/browsing/downloading.
We do not store any credit card information. It was passed seamlessly to our payment gateway provider – PayPal.
Technology marketers, insides sales teams, contact database manager, technology research organizations, conferences and tradeshows, consultants, executive search professionals, real estate executives with datacenter portfolios, custom software
Yes. If you don't like the service for any reason and let us know within 30 days of your sign up, we will refund 100% of your subscription fee, no questions asked.
At this point we don't allow concurrent logins, however we offer substantial discounts for corporate packages from 5 licenses and up.
Currently, we offer a full refund of your subscription fee for 30 days from the moment you sign up, so essentially it is a free trial.
Many companies will offer you oceans of data however you will soon find for yourself that they cannot accurately track in real-time 20-40 million people.
If you want to have access to top IT leaders at the moment they are most likely to be researching buying decisions – after they changed jobs – and you don't want to spend a fortune on these insights, try us.
With a few clicks you can select your target list by company size, geography, title, industry and data of the management change > export into a csv file and > upload to your CRM of choice.
Management change is one of the sales triggers – events that change the status quo for your potential clients and made them aware of needs that your product or service can fill. It could be one of the strongest catalysts for your sales opportu
Subscribe now with confidence: You have our 60-day money back guarantee
No minimum term - cancel anytime