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Partners and Spade is an independent brand studio established in New York City in 2008. The creatively-led team of writers, designers, architects and marketers finds a brand`s highest purpose, bringing it to life emotionally and with a unique personality. This process has been the key to a decade of creating and guiding modern brands that have made their mark on people and culture.
Brand Institute is the global leader in brand name and identity development. We provide a broad portfolio of services to our healthcare, consumer and business-to-business clients, including name development, trademark searches, market research, regulatory and visual identity solutions. As a company that provides specialized services to a sophisticated and discerning clientele, our people are paramount to our success. We staff each of our 17 global offices with experienced and knowledgeable professionals who provide attentive service and insightful strategic direction. Our Miami-based Headquarters Operational Team is the most experienced in our industry with over 370 years of combined branding experience. Our subsidiary, Drug Safety Institute (DSI), is led by former regulatory officials from the FDA, EMA and Health Canada. These industry thought leaders helped shape the global regulatory landscape as it pertains to proprietary (brand) and nonproprietary (USAN/INN) name development. They are now full-time Brand Institute employees who provide our clients with unparalleled guidance in the fields of name strategy, name safety research, labeling/packaging, and risk management. Our service-centric mindset, leading-edge team of regulatory professionals, and tenured operational staff have helped us become the #1 company in our category. We have partnered on the development of over 3,330 brand names and identities, and partner on approximately 80% of the drug names approved worldwide every year.
A digital marketing leader since 1996, Didit provides full-service online advertising and marketing services with award-winning expertise and innovation. Recognized as a 2007 Inc. 500, Deloitte Fast 50 and Fast 500 company, Didit continues to lead the evolution of auctioned media management and online marketing with keen insight, technological know-how and a passion for advancing search and online media. Didit’s aptitude for strategic planning, incorporating best-of-breed technology and advanced analytics, delivers unmatched results for more than 100 clients across all major verticals. Our full-service approach applies multi-faceted skill sets, combining top-tier SEM and SEO management, implementing Google PLAs and Comparison Shopping Engine feeds, and devising important Social Media strategies that create a holistic synergy of online marketing tools.
We are a people company. We believe in the unmatched, incredible ability of people. To shape the future. To create something remarkable. To learn. To imagine. To unite. To change the world. But most people are capable of so much more than they think. We exist to unlock that untapped potential.
Marketing AI Institute is an online education and conference business that makes AI approachable and actionable to marketing leaders around the world. The Institute hosts the annual Marketing Artificial Intelligence Conference (MAICON) in Cleveland, Ohio, and runs the AI Academy for Marketers online education platform and community.