| Name | Title | Contact Details |
|---|---|---|
Arjun Nadkarni |
Chief Technology Officer | Profile |
As one of the largest engagement marketing and promotions companies in the nation, YA serves Fortune 500 brands and their agency partners. YA engages tens of millions of consumers by managing over 3,500 programs a year and hosting over 700 simultaneous digital experiences. YA DRIVES CUSTOMER ACTION We create, build, design, fulfill and manage interactive rewards, sweepstakes, contests, games and loyalty programs for some of the world`s largest brands. From strategy and creative to technology and execution, fulfillment and compliance, we engage customers to take action, buy more and spread the word. END TO END SERVICES Behind the scenes of every promotion, our team ensures all of the pieces come to life, flawlessly Whether we work directly with you or collaborate with your agency, our services are based on your business and marketing needs. We can partner with you in all phases of your program development, starting with the strategy and ideation or step in to manage critical components of the execution. RETURN ON MARKETING INVESTMENT All of our promotional solutions and services are designed to provide you with a trusted, one-stop approach to ensure our programs engage your customers and delivers a return on your marketing investment. YA develops innovative programs that drive sales and loyalty throughout the entire lifecycle of the customer, whether you want to stimulate acquisition, growth or retention. YA has the experience to build trust for brands in every major product category, and the originality to continuously captivate your customers ever-changing interests and needs.
We are a new type of agency that specializes in blending creativity and technology to make brands remarkable. We harness the power of strategic analytic intelligence to create remarkable content that sparks emotion, adds value, inspires action and changes behavior. We work with some of the world's biggest brands, including Visa, J&J, Coca-Cola, and Spotify. Originally founded in 2002 as a social media and youth marketing agency, in 2013, MRY merged with digital and technology agency LBi US. The result is a unique agency that looks at the world differently. Headquartered in New York, we have additional offices in San Francisco and London. In 2011, Crain's New York Business and Advertising Age named MRY as #2 of its Top 10 ‘Best Places to Work.’ In recent years MRY has been recognized as ‘Social Media Agency of the Year’ by Mashable's Open Web Awards and MediaPost, Digital Marketing Innovator of the Year by The Mashies, and ranked among Fast Company's ‘Most Innovative Companies in Advertising and Marketing’ in the world. MRY is a member of Publicis Groupe. Publicis Groupe [listed on the Euronext Paris Exchange - FR0000130577 - and part of the CAC 40 index] is the world's third largest communications group. With activities spanning 104 countries on five continents, Publicis Groupe offers local and international clients a complete range of advertising services.
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