| Name | Title | Contact Details |
|---|---|---|
Arjun Nadkarni |
Chief Technology Officer | Profile |
Sigma Loyalty Group`s consumer, small business and enterprise solutions all share one thing in common – helping our clients build more loyal and more profitable relationships with their customers.
We know companies have the right—and the obligation—to be great. Your brand has a chance every day to add to the popular discourse; from the products and experiences to the creative work, to the company’s behaviors. Every single thing we do is a chance to be better than before. We won`t do ordinary, and we won`t let you either. Founded in 2006, Zambezi is headquartered in Culver City, California. Our employees, are as diverse as they are talented. We fill our agency with experts from a variety of backgrounds so that we can transcend traditional agency thinking. We are an open, collaborative and passionate group.
We put people in the content and we market content. We do it by nurturing the talented people who work here and growing in ways that expand and support our core business.
In 2010 we set out to change the eCommerce marketing space because we saw the obvious flaws in online advertising: Channel confusion, a reactionary system to consumer trends, blind trust in black box algorithms, over-spending, waiting forever on creative and even longer to go live. And, of course, deciphering attribution for performance. Comprised of veteran direct marketers and engineers from eHarmony, E*TRADE, Oracle and the Rubicon Project, we focus intensely on one simple objective: To create a performance marketing that actually performs. As a result, we pioneered a cloud-based marketing platform that gives our customers complete control, access to marketing channels, and delivers audience, creative, and performance – all from one beautiful user interface. We call it CANVAS.
Tenerity creates loyalty programs that enable you to reach, connect and engage your customers to drive positive business outcomes.