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Alliance Data® and its businesses comprise N. America`s largest, most comprehensive provider of transaction-based, data-driven marketing and loyalty solutions, driving business growth and profitability for some of today`s most recognizable brands. Alliance Data Retail Services is the second-largest U.S. provider of marketing-driven private label and co-brand credit programs designed to increase consumer spend and loyalty. Across multiple touch points, like traditional, digital, mobile and other emerging technologies, Alliance Data Retail helps its clients—such as HSN, J. Crew, The Buckle, and 90 others—create and increase customer loyalty through solutions that engage its nearly 25 million cardholders each day. Epsilon® , a leading provider of multi-channel, data-driven technologies and marketing services, manages solutions such as permission-based email marketing, database management, advanced analytics, and strategic consulting and creative services to more than 2,000 global clients. Epsilon is the world`s largest permission-based email provider, annually deploying over 40 billion emails. LoyaltyOne® operates Canada`s AIR MILES® Reward Program, the largest coalition loyalty program in Canada, with over 200 Sponsors and approx. two-thirds of all Canadian households actively participating in the program. AIR MILES was named one of Canada`s Most Influential Brands in 2012 by the Ipsos Influence Index, along with well-known brands such as Microsoft, Apple, and Google.
We are Black Sheep thinkers and makers. We exist to help our clients grow by unleashing their most powerful difference in order to make the biggest difference in their business, brand and category. We work with some of the most innovative marketers in the world and are consistently honored with the highest strategic and creative accolades as a result.
We help companies and brand owners predict customer behavior. Founded in 1984, our original focus was on providing unique and timely customer insights to the Automotive industry. We were the first company to develop an interactive customer follow-up program for the Automotive industry, set the foundation for survey-driven customer loyalty programs and pioneered an auditable and interactive way to track dealership performance. As the customer interaction with brands continues to evolve, so does our solution, ensuring that our clients are always on the forefront of managing the customer experience and leveraging the latest tools and technologies. We have expanded our work into other industries including Travel and Hospitality, Retail, Telecommunications, and Financial Services. Our work has evolved but our intent has not changed: to provide meaningful and actionable customer insight to our clients and to provide innovative tools and technologies for companies to manage their brands and their customers.
Affinity Solutions is the first data-led intelligence platform that uses purchase signals as the authoritative source of truth in helping marketers, agencies and media organizations deliver emotionally resonant experiences that enrich people`s lives. Building on our foundation of innovative solutions for Financial Institutions and Retailers that drive acquisition, share of wallet and loyalty, we`re redefining data driven marketing to make it highly personalized. Our unique approach turns consumer data intelligence into actions, and encourages consumers to opt-in. Our solutions are proven to drive shopping behavior and engagement that unlock brand and market share growth for our clients.