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Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
Barometric empowers brands to pursue digital advertising with comfort and confidence — unlocking the true power of digital by deriving value from data. Originally developed as an internal tool for AdTheorent`s data-driven digital ad network, Barometric currently processes 3-4 billion ad calls per day. Since 2011, Barometric has served, tracked, and organized petabytes of data for use by AdTheorent`s predictive modeling platform, delivering unparalleled accuracy.
EVB is a full-service digital agency that uses all media to build brands by creating believers, fans, evangelists and, of course, customers.
Rhythm NewMedia, Inc. is one of the leading companies in the Business Services sector.
inMotionNow is a leading provider of workflow solutions for enterprise creative and marketing teams. Our SaaS solutions enable businesses to better manage production workflows and get creative content to market faster. Founded in 1999 as Proof-it-Online, our company introduced the industry`s first online proofing solution. In 2009, we developed and launched inMotion, a new workflow application to facilitate video and animation review, which is used by teams at DuPont, Verizon, Staples, and more. As we`ve grown, inMotion has evolved into much more than just an online proofing tool and is now a complete work management application — helping creative and marketing teams manage their projects from initial request to final approval. In 2012, we formed inMotionNow, Inc. to reflect our growing suite of workflow and project management tools.