| Name | Title | Contact Details |
|---|---|---|
Christopher Kief |
Chief Technology Officer | Profile |
Argyle is a global executive network with more than 200,000 business leaders who come together to connect, learn and share best practices. Our members have complimentary access to in-person networking events, online webinars and forward-thinking content, providing them with the knowledge they need to achieve their organization`s goals. Clients rely on Argyle for in-person and online demand generation opportunities to amplify their marketing programs, ABM strategy and thought leadership to Fortune 1000 companies.
Our SolutionsProven solutions that adapt to your needsLearn moreOur ExperienceExperience you can count onLearn moreIntroducing HCPiQIntelligent engagement has a nameLearn moreThe MNG Health DifferenceOur unique insights into HCP behavior & preferencesL...
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
As performance marketers immersed in the thick of customer acquisition in the early days of Zulily, we were knee deep in the gritty, manual labor required to hit our growth goals – on a daily basis. We knew we could achieve greater successes if we could scale our efforts – work 24/7, continuously optimize and manage an infinite number of variables. But among the myriad CRM and marketing SaaS products on the market, there was no single solution that could truly scale performance. So we built one. New Engen has grown into a full service AI-driven marketing company driving performance and new customer acquisition. But we know there’s still work to be done because as marketing evolves with technology we continue to uncover new digital marketing opportunities and platforms for our clients to scale and grow.
Hill+Knowlton Strategies is an international public relations company. We believe that every corporate, every brand, every client has a public and today`s public is more powerful than ever before. They have the power to topple CEO`s, reshape corporate and brand strategy, kill products and create unicorns. Today`s public demands truth, transparency and the highest behavioral standards. Our belief is that those with a clear, authentic purpose, and performance strategies aligned to business objectives are most likely to succeed. We call this approach to working with clients to achieve business impact; 3P Communications™. Purpose + Performance = Preference. At Hill+Knowlton Strategies, our wildly diverse talent network provides proven results for some of the best-known brands on the planet. As a global enterprise, we combine passion, innovation and creativity with deep industry knowledge to support our clients, both large and small. We understand the unique environments and locations in which our clients operate because we live where we work, in more than 80 offices around the world. We also bring best practices to our clients—and each other—every single day. Ultimately, we help our clients engage their publics. From startups to storied brands, agriculture to aerospace, finance to pharma—and everything in between—our clients operate in every public, private and non-profit sector imaginable. Our campaigns influence decision-makers, shape reputations, manage risk, engage stakeholders and impact bottom lines. H+K is a story of endurance; we can sprint with the best of them, but we`re marathoners at heart. We`re idea experts who connect. We are strategic storytellers.